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Consumers Spring into Fashion with Latest ``Shopping in America'' Survey.


SANTA MONICA Santa Monica (săn`tə mŏn`ĭkə), city (1990 pop. 86,905), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1886. Tourism and retailing are important, and the city has motion-picture, biotechnology, and software industries. , Calif. -- Shoppers to Spend Average of $360 on Spring Wardrobe, Rank Newest Looks from Ballet Flats Ballet flats are derived from a woman's soft ballet slipper, with a very thin heel or the appearance of no heel at all. The style usually features a ribbon-like binding around the low tops of the slipper and may have a slight gathering at the top-front of the vamp (toe box) and a  to Tunics

Three out of five American shoppers plan to invest in a spring wardrobe this year, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the Spring 2005 Shopping in America report released today disclosing the hottest trends. Conducted for The Macerich Company (NYSE NYSE

See: New York Stock Exchange
:MAC) by August Partners, the survey shows that consumers aged 12 and over will spend an average of $359.81 on new clothing and accessory purchases, with cropped trousers, floral flo·ral  
adj.
Of, relating to, or suggestive of a flower: a fabric with a floral pattern.



flo
 prints, and trendy accessories and shoes topping women's shopping lists.

Among adult shoppers, 31 percent say they will spend more than last year, 52 percent will spend the same, and 18 percent plan to spend less. Of these adult shoppers, the 45-54 age group plan to be the biggest spenders ($445.68), followed by the 25-34 year-olds ($414.38) and the 55-64 age group ($411.03) this spring.

"Luxury spending is living up to its name this spring as shoppers from $100,000+ households plan to spend $537, much more than the national average," said Garry Butcher, Macerich vice president of marketing and consumer research. "Regionally, shoppers in the South will spend the most ($390.08) followed by the Midwest, the West and the Northeast."

Women's Fashion

While Easter is just around the corner, women will spend the bulk of their spring wardrobe budget on casual apparel -- selected by 40 percent of survey respondents In the context of marketing research, a representative sample drawn from a larger population of people from whom information is collected and used to develop or confirm marketing strategy.  (more than double the 18 percent who spend on dressy dress·y  
adj. dress·i·er, dress·i·est
1. Showy or elegant in dress or appearance.

2. Smart; stylish.



dress
 apparel). Shoppers ranked cropped pants/trousers, floral prints, embellished denim and full/ruffled skirts among the hottest clothing trends. The new tunic tu·nic
n.
A coat or layer enveloping an organ or a part; tunica.



tunic

a covering or coat. See also tunica.


abdominal tunic
see tunica flava abdominis.
 look ranked among the lowest with shoppers.
Clothing Trends               Shopper Responses
----------------------------- -------------------
Cropped Pants/Trousers                      27.5%
----------------------------- -------------------
Floral Prints                               14.5%
----------------------------- -------------------
Embellished Denim                           14.4%
----------------------------- -------------------
Full/Ruffled Skirts                         13.1%
----------------------------- -------------------
Pleated Skirts                               9.2%
----------------------------- -------------------
Embroidered/Applique Tops                    8.1%
----------------------------- -------------------
Shrunken/Fitted Jackets                      4.4%
----------------------------- -------------------
Tunics/Caftans                               1.1%
----------------------------- -------------------
Cardigans                                    0.9%
----------------------------- -------------------
None of the Above/No Opinion                 6.8%
----------------------------- -------------------


Accessories

"Female shoppers (66 percent) are virtually twice as likely as their male counterparts (34 percent) to plan a new seasonal wardrobe," said Garry Butcher. "Accessories are hot this spring, with bright colors and metallics selected as favorites among women consumers."
Hottest Accessory Trends          Shopper Responses
-------------------------------- ------------------
Colorful Leather Handbags                     23.4%
-------------------------------- ------------------
Metallic Handbags/Shoes/Sandals               17.5%
-------------------------------- ------------------
Ballet Flats                                  13.3%
-------------------------------- ------------------
Layered Necklaces                             10.6%
-------------------------------- ------------------
Wedge Heels                                   10.4%
-------------------------------- ------------------
Macrame Handbags                               8.2%
-------------------------------- ------------------


The Look?

The survey shows that just about anything goes when it comes to fashion this spring. Among women shoppers with an opinion on the top style, the vintage (21 percent) modern bohemian (18 percent), urban (17 percent) and sporty sport·y  
adj. sport·i·er, sport·i·est
1. Appropriate for sport or participation in sports.

2. Exhibiting sportsmanship; sporting.

3. Flashy; jazzy.
 (14 percent) looks were among the most popular selected. The glamorous glam·or·ous also glam·our·ous  
adj.
Full of or characterized by glamour.



glamor·ous·ly adv.
 (12 percent), preppy prep·py or prep·pie  
n. pl. prep·pies Informal
1. A student or former student of a preparatory school.

2. A person whose manner and dress are deemed typical of traditional preparatory schools.
 (10 percent) and Asian-inspired (7 percent) styles ranked last.

American shoppers may be split on which look is the hottest, but most agree that shopping for style is crucial. Shoppers chose, by more than a three-to-one margin, that style (65 percent) is more important than a brand name (21 percent).

Are shoppers still pretty in pink? The popular hue was named the top spring color for female shoppers (32 percent), followed by green (15 percent), yellow (13 percent) and blue (11 percent). By comparison, only 3 percent of shoppers selected black and 6 percent chose white.

Men's Fashion

When it comes to men, the greatest percentage of shoppers will stock their closets with casual spring apparel (selected by 37 percent), followed by dress shirts (20 percent), and shoes (12 percent). Sports jackets/blazers and suits, both 11 percent, ranked next on the list for male wardrobe spending.

Men surveyed reflected their affinity for casual apparel when they selected fashion jeans (19 percent) and fitted polo shirts (19 percent) as the hottest male fashion trends for this spring, closely followed by brightly striped striped  
adj.
Having lines or bands of different color or texture.

Adj. 1. striped - marked or decorated with stripes
stripy

patterned - having patterns (especially colorful patterns)

 shirts, graphic T-shirts and sport/team jerseys (each tied at 14 percent).

About Shopping in America

Shopping in America is a national shopper intercept intercept

in mathematical terms the points at which a curve cuts the two axes of a graph.
 survey that studies consumer shopping trends. The Spring 2005 survey was conducted among more than 4,200 shoppers in twelve regional shopping centers shopping center, a concentration of retail, service, and entertainment enterprises designed to serve the surrounding region. The modern shopping center differs from its antecedents—bazaars and marketplaces—in that the shops are usually amalgamated into  geographically spread throughout the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . Total results have a reliability factor of +/- 1 percent. Not all results are stated in this release and some are rounded to the nearest whole number. To view complete Shopping in America results and graphics, past survey results and the latest Fashion Icon Report, please visit www.shoppinginamerica.biz biz  
n. Informal
Business.


biz
Noun

Informal business

Noun 1.
.

Look for additional Shopping in America survey results on prom and tween tween  
n.
A child between middle childhood and adolesence, usually between 8 and 12 years old.



[Blend of teen1 and between.]
 fashions to be released in March and April.

About The Macerich Company

The Macerich Company is a fully integrated self-managed and self-administered real estate investment trust, which focuses on the acquisition, leasing, management, development and redevelopment of regional malls throughout the United States. The Company is the sole general partner and owns an 81% ownership interest in The Macerich Partnership, L.P. Macerich now owns interests in properties totaling approximately 63 million square feet consisting primarily of interests in 64 regional malls. Additional information about The Macerich Company can be obtained from the Company's website at www.macerich.com.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Mar 15, 2005
Words:852
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