Consumer Trust = E-commerce Profits; Silicon Valley Better Business Bureau to Present May 23 Summit On Ethical E-commerce.Business Editors/Internet Writers SAN JOSE San Jose, city, United States San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850. , Calif.--(BUSINESS WIRE)--May 19, 2000 On Tuesday, May 23, 2000 the Better Business Bureau in Silicon Valley will present the first annual summit on ethical e-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers. . To be held at the Fairmont Hotel in San Jose from 11:30 a.m.-6:30 p.m., the event will focus on the dramatic role customer trust plays in the success and growth of e-commerce businesses. By 2004, Forrester Research Forrester Research is an independent technology and market research company that provides its clients with advice about technology's impact on business and consumers. Corporate facts
(mathematics) trillion - In Britain, France, and Germany, 10^18 or a million cubed. In the USA and Canada, 10^12. , accounting for roughly 17% of all U.S. trade. "The BBB BBB A medium grade assigned to a debt obligation by a rating agency to indicate an adequate ability to pay interest and repay principal. However, adverse developments are more likely to impair this ability than would be the case for bonds rated A and above. believes that those companies most successful in building trust among customers in the online world will be most successful in maximizing their opportunity in this explosive market," said Sharon D'Amico, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of the BBB. The BBB aims to continue its role in fostering fair and honest business practices between buyers and sellers by serving the online world through the BBBOnline. The May 23 summit, which is designed for business-to-business and business-to-consumer companies who are investing in e-commerce to sell products or services online, will provide a forum for a panel of experts to address four main issues: 1. Internet privacy Internet privacy consists of privacy over the media of the Internet: the ability to control what information one reveals about oneself over the Internet, and to control who can access that information. 2. Server security 3. Self-regulation 4. Customer satisfaction Pradeep Jotwani, vice president and general manager, Hewlett-Packard Consumer Business Organization, who will address the changing online opportunity and the role of ethical e-commerce, will deliver the summit keynote address keynote address n. An opening address, as at a political convention, that outlines the issues to be considered. Also called keynote speech. Noun 1. . Following the keynote keynote /key·note/ (ke´not) in homeopathy, the characteristic property of a drug that indicates its use in treating a similar symptom of disease. will be panel discussions by industry, legal and government Internet experts. The summit will continue with breakout sessions designed to provide additional insight into how to build consumer trust. "The BBB is proud to act as the host of this event, facilitating a community-wide exchange of views on the opportunities and challenges of ethical business conduct in the Internet age, setting the standards of acceptable e-behavior," said D'Amico. The BBB has established guidelines guidelines, n.pl a set of standards, criteria, or specifications to be used or followed in the performance of certain tasks. to which subscribing companies adhere in order to earn the right to display the BBBOnline seals -- Privacy Seal, Child Security Seal, Reliability Seal. "Our function is also to educate the public to look for these seals as an indication of trust. The BBB in Silicon Valley has taken a lead role in guiding e-commerce standards through the BBBOnline services and we encourage all companies engaged in e-commerce to adopt these voluntary standards and meet the requirements to display our seals," concluded D'Amico. About The Better Business Bureau in Silicon Valley and its Internet Mission The BBB in Silicon Valley has fostered fair and honest relations between buyers and sellers since 1928. In recent years, this mission has expanded to include the exciting challenges and opportunities of e-commerce. This summit is just the beginning of an ongoing program to help businesses earn the trust of online consumers. The BBB in Silicon Valley is actively working with its e-commerce businesses to promote self-regulation of the Internet, good business practice for e-commerce, and compliance with privacy standards. Additional information about the BBB in Silicon Valley and the 2000 Summit on ethical e-commerce, including sponsor information, participating panelists and breakout sessions, schedules and registration forms can be found on the World Wide Web at http://www.bbbsilicon.org. |
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