Consumer Focus III/Eco-Consumer 2007 Feature Releases.

SAN FRANCISCO -- The following release focuses on the topic Consumer Focus III/Eco-Consumer

ALL TIME-OFFS ARE IN EASTERN TIME

NEW YORK--Comfortable and Stylish Sports Flip-Flops Made from Authentic Ball Materials...the Must Have Items for All Sports Enthusiasts (10/04/07, 04:35) SOURCE: Grand Slam Wear, LLC 

ONTARIO, Canada--Feminine Hygiene Innovation Addresses the Environment (10/04/07, 04:35) SOURCE: Diva International

GRAND RAPIDS, Mich.--Recycle That Heirloom Through Kindel Furniture's ReNew Program (10/04/07, 04:35) SOURCE: Kindel Furniture Co.

CLEVELAND--GE Makes It Easy to Change a Light -- New GE Energy Smart[TM] Compact Fluorescent Light (CFL) Product Line Offers Dimmable, Daylight and Smaller Size (10/02/07, 04:35), SOURCE: GE Consumer & Industrial

AVAILABLE EXPERTS

The following knowledgeable industry leaders and scholars from Business Wire's ExpertSource database are available to discuss topics relating to Consumer Focus III/Eco-Consumer:

Chuck Blumenthal, CEO of Natural Fitness, Inc., owns two companies that manufacture a variety of 100 percent eco-friendly products including yoga equipment and furniture. He also lives an eco-friendly lifestyle.

PR Contact: Susan Schneider, 847-438-4465, [e-mail]

David Schnake, Print Production Manager at Visual Resource, a San Francisco-based creative marketing agency, is leading Visual Resource's efforts to become a more ecologically responsible company. David already utilizes his 20 years' experience in the printing industry to produce beautiful print for Visual Resource and its clients, and part of that effort has been to use ecologically-friendly methods and print on recycled and recyclable substrates. Now, he is applying his efforts to changing the company's practices as they relate to eco-sustainability. He maintains a blog; "Green Behind the Ears" documenting this journey at: www.vrgreenears.blogspot.com.

PR Contact: Joe Graceffo, 415-446-7300 ext 1081, [e-mail]

Unlike ordinary off-the-shelf cleaners, which are made up primarily of alcohol, ammonia, harsh solvents and colored dye, the PUROSOL line of products is completely organic and environmentally safe. This advanced cleaner, is non-toxic, hypo-allergenic, contains no CFCs, no detergents and no solvents of any kind (including alcohol, ammonia and chlorine) which can subtly eat away at porous electronic screens and strip away the crucial anti-glare coatings of today's plasma screens and other pricey electronic toys. "Most common cleaners are toxic tsunamis," explains Steven D'Antoni, vice president of Origin Labs. "These solvent-based cleaners strip off not only dirt, but also the protective films and anti-glare coatings that manufacturers add to today's lenses and screens. A consumer can spend $4,000 on a plasma screen and then, without knowing, easily damage it beyond repair simply through improper care and maintenance. It's important to know that today's new technologies require a few simple and affordable care tools to ensure maximum life from your prized purchases. PUROSOL does all that, while protecting the environment, your health, and your family."

PUROSOL works on the molecular level (using a proprietary, organic enzyme formula) to quickly disrupt the molecular bonds that dust, grime and grease use to adhere to display surfaces. Users are able to quickly clean their favorite screens without scratching and without harsh chemicals or detergents. The problem with some detergents is that remnants often remain in the porous surface and slowly eat away and dissolve surface material. PUROSOL leaves zero residue and actually neutralizes static; repelling dust and dirt while creating a temporary anti-static shield, which prevents dust from reforming on electronic display equipment.

Origin Laboratories, LLC PUROSOL represents the culmination of 20 years of research and development. The formula today is the leader in environmentally-friendly cleaning and the basis of the core formula underlying the entire PUROSOL line of products, which includes cleaning solutions for optical, plasma, sport/marine and jewelry products. For additional information on Origin Labs or PUROSOL, visit the Web site at www.purosol.com.

PR Contact: Betsy Scherzer, 949-433-6772, [e-mail]

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The following are upcoming Features Package release dates:

October 9 - Holiday I
October 10 - Autos & Transportation II
October 11 - Pets III
October 15 - Family VI / Baby

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