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Constant Contact to Lead Email Marketing Roundtables and Workshops at 2007 International Franchise Association Convention.


Constant Contact

What: Constant Contact([R]) will lead email marketing discussions and workshops at the 2007 International Franchise Association (IFA Immunofluorescent assay (IFA)
A blood test sometimes used to confirm ELISA results instead of using the Western blotting. In an IFA test, HIV antigen is mixed with a fluorescent compound and then with a sample of the patient's blood.
) Convention. Applying industry best practices and strategies, the workshops will help franchise organizations and franchise owners promote their businesses through the power of email marketing using professional-looking email newsletters, promotions, and more. Participants will learn how to:

* Maintain control over their franchise brand using email templates that allow franchisees to add content targeted to the interests of local customers

* Write effective email copy, subject lines, and headlines

* Track the success of their emails through reporting tools

* Build permission-based email lists and comply with anti-spam Spam elimination. See spam filter, spambot and e-mail obfuscator.  legislation

Where: IFA 2007 Convention, Caesar's Palace, Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. , Nevada Nevada (nəvăd`ə, –vä–), far western state of the United States. It is bordered by Utah (E), Arizona (SE), California (SW, W), and Oregon and Idaho (N). , February 24-27

Who: Kevin O'Brien Notable people named Kevin O'Brien include:
  • Kevin O'Brien (actor)
  • Kevin O'Brien (cricketer)
  • Kevin O'Brien (footballer)
  • Kevin O'Brien (Nunavut politician) Nunavut and Northwest Territories MLA
, manager of franchise programs

Alec Stern, vice president of strategic market development

When: Roundtable Series:

* Best Practices for Effective Franchise Email Marketing Programs

Sunday Sunday: see Sabbath; week. , February 25, 9:00 a.m. - 12:00 p.m. (Kevin O'Brien facilitating)

* Best Practices for Email Marketing

Tuesday, February 27, 10:15 a.m. - 12:20 p.m. (Alec Stern facilitating)

Constant Contact's "The Power of Relationships" workshops:

These interactive workshops - held throughout the conference at Constant Contact's booth #403 - introduce franchises to the basics of starting and building effective email marketing programs.

Contact: Tom Francoeur, Topaz topaz (tō`păz), aluminum silicate mineral with either hydroxyl radicals or fluorine, Al2SiO4(F,OH)2, used as a gem.  Partners, 781-404-2405, tfrancoeur@topazpartners.com

About Constant Contact, Inc.

Launched in 1998 and headquartered in Waltham, Mass., Constant Contact, Inc. is the leading email marketing service for small businesses, associations, and nonprofits. With more than 90,000 customers today, Constant Contact helps small businesses and organizations succeed in building lasting customer relationships through professional email communications. To learn more, please visit www.constantcontact.com or call (781) 472-8100.

Constant Contact, the Constant Contact Logo, SafeUnsubscribe([R]), and Safe Subscribe(sm) are trademarks, service marks, or registered trademarks of Constant Contact, Inc. All other company and product names may be trademarks or service marks of their respective owners.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Article Type:Discussion
Date:Feb 23, 2007
Words:318
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