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Constant Contact Expands PayPal Offering for Instant Purchasing from Email Promotions; Helps Small Businesses Increase Sales; ''Buy Now'' Links for One-Click Purchases Now Available in More Than One Hundred Email Campaign Templates.


WALTHAM, Mass. -- Constant Contact(R) (www.constantcontact.com), the leading Do-It-Yourself Email Marketing(R) service, today announced the availability of PayPal "Buy Now" functionality as a standard feature in all of its Constant Contact email campaign templates. This capability provides merchants greater flexibility to increase sales through email marketing by enabling immediate purchases from within email promotions, paid with PayPal. Merchants will also enjoy greater flexibility for customizing their email communications, now that PayPal functionality is available as a standard feature for all of Constant Contact's email campaign templates. Benefiting from this functionality are online retailers, eBay sellers, and small and medium-sized businesses that accept PayPal.

"We're pleased that this functionality has now been expanded to Constant Contact's full selection of email campaign templates. Constant Contact is a leader in email marketing, and an ideal company to assist in PayPal's effort to provide small merchants with the tools they need to sell more online," said Dickson Chu, senior director for PayPal's merchant services Merchant services is the name given in the United States to a broad category of financial services intended for use by businesses. In its most specific use, it usually refers to the service that enables a business to accept a transaction payment by use of the customer's credit or  business.

Merchants can connect their PayPal accounts with Constant Contact's email marketing service in a few quick and easy-to-follow steps. After integrating their PayPal accounts with Constant Contact, merchants can add PayPal buttons to their email campaigns in just one click.

"When I started using Constant Contact, I did not yet have an online store," said eBay Powerseller, Trong LePhuoc, webmaster of C Gospel Bookstore. "I chose Constant Contact because of the ability to use PayPal buttons in my email campaigns. I now have an online store, but I rely on Constant Contact and PayPal to make it easy for my buyers to make immediate purchases directly from my email campaigns."

"Bringing email promotions and e-commerce functionality together in this way empowers online merchants with another sales channel," said Richard Turcott, Constant Contact's chief marketing officer. "PayPal and Constant Contact are a perfect fit for businesses seeking to grow their sales, and we'll continue to work closely with leading companies like PayPal to bring our customers the best tools and services they need to make their businesses more successful online, and offline."

PayPal enables any individual or business with an email address See Internet address.  to securely, easily and quickly send and receive payments online. PayPal has nearly 72 million accounts worldwide and is available to users in 55 countries around the world.

About Constant Contact

With over 35,000 customers and a recent winner of SmallBusinessComputing.com's "Excellence in Technology Award," Constant Contact(R) is the leading permission Do-It-Yourself Email Marketing(R) service for small and medium businesses (SMBs) and associations. Constant Contact is a Web-based email Web-based email or webmail is a term referring to an e-mail service intended to be primarily accessed via a web browser, as opposed to through an application such as Microsoft Outlook or Outlook Express, Mozilla's Thunderbird or Apple's Mail.  marketing solution that enables small organizations to easily create and send professional HTML HTML
 in full HyperText Markup Language

Markup language derived from SGML that is used to prepare hypertext documents. Relatively easy for nonprogrammers to master, HTML is the language used for documents on the World Wide Web.
 email newsletters, promotions, announcements and more with no technical expertise required. Designed and priced for SMBs, Constant Contact is affordable, easy-to-use and includes a free 60-day trial at: www.constantcontact.com. The service is marketed through over 800 Resellers and more than 100 marquee channel partners including American Express American Express (NYSE: AXP), sometimes known as "AmEx" or "Amex", is a diversified global financial services company, headquartered in New York City. The company is best known for its credit card, charge card and traveler's cheque businesses.  OPEN, Website Pros, Register.com, FTD FTD Financial Times Deutschland (German sister newspaper of the Financial Times)
FTD Frontotemporal Dementia
FTD Fitted
FTD Federal Tax Deposit
FTD Flight Training Device
FTD Fastest Time of the Day
, AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. , Interland, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Intuit, Network Solutions and Overture. Constant Contact is a founding member of the Email Service See Internet e-mail service.  Provider Coalition (ESPC ESPC Energy Savings Performance Contract
ESPC Equality State Policy Center
ESPC Edinburgh Solicitors Property Centre (Scotland)
ESPC E-Mail Service Provider Coalition
ESPC European Space Power Conference
), a group formed to fight spam while protecting the delivery of legitimate email. Constant Contact is funded by Morgan Stanley To comply with Wikipedia's , the introduction of this article needs a complete rewrite.  Venture Partners, Commonwealth Capital Ventures, Longworth Venture Partners and Hudson Ventures.

Roving, Roving Software, Constant Contact, the Constant Contact Logo, Do-It-Yourself Email Marketing, Email Marketing 101, Email Marketing Diva, Email Marketing Hints & Tips, and SafeUnsubscribe are trademarks or service marks or registered trademarks or service marks of Roving Software Incorporated d/b/a Constant Contact. All other company and product names may be trademarks or service marks of their respective owners.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 22, 2005
Words:608
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