Connect Direct Adds Three New Clients; Redwood City Agency Sees Business Increase as Further Evidence of Tech Rebound.Business Editors/High-Tech Writers REDWOOD CITY Redwood City, city (1990 pop. 66,072), seat of San Mateo co., W Calif., on San Francisco Bay; inc. 1868. Manufactures include commmunications, electrical, electronic, and medical equipment. , Calif.--(BUSINESS WIRE)--May 25, 2004 Connect Direct, a full-service agency specializing in direct marketing for high-technology companies, announced three additions to its client roster: Proofpoint in Cupertino, California, has partnered with Connect Direct to help promote its Proofpoint Protection Server(TM), a comprehensive message protection software platform that protects large enterprises from external email threats such as spam E-mail that is not requested. Also known as "unsolicited commercial e-mail" (UCE), "unsolicited bulk e-mail" (UBE), "gray mail" and just plain "junk mail," the term is both a noun (the e-mail message) and a verb (to send it). and viruses. Connect Direct is creating a series of lead generation campaigns including broadcast email, content syndication, and targeted keyword buys. Generation21 in Golden, Colorado The City of Golden is a home rule municipality that is the county seat of Jefferson County, Colorado, United States. Golden lies along Clear Creek at the eastern edge of the foothills of the Front Range of the Rocky Mountains. , has selected Connect Direct to develop a pilot direct mail program in conjunction with their upcoming launch of a new learning management system (LMS (Learning Management System) An information system that administers instructor-led and e-learning courses and keeps track of student progress. Used internally by large enterprises for their employees, an LMS can be used to monitor the effectiveness of the ) targeted at small- to medium-sized businesses. Responsys in Palo Alto, California “Palo Alto” redirects here. For other uses, see Palo Alto (disambiguation). Palo Alto (IPA: /ˌpæloʊˈʔæltoʊ/, from Spanish: palo: "stick" and alto: "high", i.e. , a digital marketing company, named Connect Direct to develop online campaigns in support of the company's integrated suite of analytic and email campaign applications. Campaigns in development include broadcast e-mail and keyword buys. No Slowdown from 2003 Coming off a spectacular 2003 in which year-to-year revenues increased 191 percent, Connect Direct is reporting that business continues to improve. "We're thrilled to be adding companies of this caliber to our client roster," commented Howard J. Sewell, President of Connect Direct. "As the economy improves, and IT spending increases, we're seeing a dramatic upswing Upswing An upward turn in a security's price after a period of falling prices. in the number of companies seeking innovative, cost-effective ways to reach technology buyers." Connect Direct (http://www.connectdirect.com/) is a full-service agency that specializes in direct marketing for high-technology companies. Founded in 1990, the company has developed successful, cost-effective lead generation, event promotion, and other direct marketing strategies for companies ranging from start-ups to some of the biggest names in high-tech. Other Connect Direct clients include Actional, BEA BEA - Basic programming Environment for interactive-graphical Applications, from Siemens-Nixdorf. , and Zone Labs. |
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