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Congresswoman Rosa DeLauro to Discuss New Democratic Congress' Increased Scrutiny of Drug Marketing for the Pharmaceutical Industry.


NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- Connecticut Congresswoman Rosa DeLauro Rosa L. DeLauro (born March 2 1943), American politician, has been a Democratic member of the United States House of Representatives since 1991, representing the 3rd District of Connecticut (map).  (D) is scheduled to discuss Congress' increased scrutiny of drug marketing for the pharmaceutical industry at THE Pharmaceutical Marketing Event, September 19 - 21.

With the Democrats having taken control of Congress, pharmaceutical manufacturers are left wondering how this will affect their brand and product marketing, advertising, and communications campaigns. Congresswoman DeLauro has been instrumental in supporting safeguards in direct-to-consumer advertising direct-to-consumer advertising Drug industry The use of mass media–eg, TV, magazines, newspapers, to publicly promote drugs, medical devices or other products which, by law, require a prescription, which targets consumers, with the intent of having a Pt , including setting up a moratorium on DTC DTC

See: Depository Transfer Check


DTC

See: Depository Trust Company


DTC

See Depository Trust Company (DTC).
 ads, providing authority to require corrective materials to be distributed if companies violate the advertising moratorium, and strengthening the FDA's authority to make post-market changes in labeling.

Congresswoman DeLauro will provide an update on initiatives to date and likely projections for the future.
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Publication:Business Wire
Date:May 30, 2007
Words:116
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