Confoti Partners with LinkShare to Develop Web-Based Affiliate Marketing Program.

SAN JOSE, Calif. -- Innovator of Customized Digital Image Products Leverages Affiliate Program to Expand New Customer Acquisition and Accelerate Additional Online Sales

Confoti, a pioneer of custom printing solutions that enable consumers and commercial businesses to personalize a wide range of products with digital photography at a fraction of the cost of traditional print methods, today announced it has selected LinkShare Corporation (www.linkshare.com), to develop and help manage its online affiliate marketing program.

Confoti is applying its custom printing processes to the $450 million photo-customized product market to produce everything from die cut confetti to stickers and labels, all of which can be produced for short run print jobs with cost reductions up to ten times compared to alternative methods. Confoti's technology is also being licensed to the $30 billion corporate promotional and gifting market and the emerging international vanity postage market forecast to reach $20 - $40 billion.

LinkShare, a worldwide leader in performance-based marketing programs for companies doing business on the Web, will enable Confoti to create thousands of strategic online partnerships and extend its reach to an entirely new base of consumers that represent potential new customers. By providing exclusive tools and technology necessary to structure flexible, performance-based partnerships, LinkShare will help Confoti cost-effectively acquire new customers and generate additional revenue. Confoti selected LinkShare not only for the size and quality of its network, but also for its unique sales approach to affiliate marketing that includes exclusive sales channel management tools and expert account management services that have been consistently proven to meet and exceed the goals of their clients.

"As a web-based company, we want to extend our reach to connect with as many potential new customers as quickly and efficiently as possible, and this will be made possible by partnering with LinkShare," said Corinne Wayshak, Co-Founder and CEO of Confoti. "Because our product offerings are suited to such a diverse range of customers, we need a world-class affiliate marketing partner that can link us with prospects we haven't reached yet. By partnering with LinkShare, we not only expand our marketing efforts but can service more customers and increase our distribution. It's the perfect win-win situation -- we're able to promote our products through thousands of websites on a performance-basis, while offering website owners the opportunity to reap financial rewards as well."

"We are very excited that Confoti has chosen LinkShare as its partner in developing a world-class affiliate marketing program," said Heidi Messer, President and COO of LinkShare. "Through this alliance, Confoti will be able to leverage our established base of merchants and affiliates in the LinkShare Network(TM), as well as our industry-leading merchandising and tracking tools, to meet their growth plans."

About LinkShare Corporation

LinkShare Corporation is a leading provider of technology solutions to track, manage, and analyze the performance of sales, marketing, and business development initiatives. Combining patented technology, the reach and distribution of a robust network, and expert account management services, LinkShare empowers clients with the ability to collaborate with partners online and develop cost-efficient pay-for-performance campaigns. LinkShare provides the platform, tools, and reporting to help clients acquire new customers, increase revenues, drive results, and measure success across affiliate, search, and email initiatives. LinkShare clients are Fortune 500 and prominent companies doing business online, and include J.C. Penney, 1-800-Flowers.com, American Express, Avon Products and Dell, Inc. LinkShare was founded in 1996 and is headquartered in New York City, with offices in San Francisco, Denver, and Chicago.

LinkShare is proud to receive financial, operational and strategic support from Mitsui & Co., Ltd., Mitsui & Co. (U.S.A), Inc., Internet Capital Group, and Comcast Interactive Capital, an affiliate of Comcast Corporation. Please visit http://www.linkshare.com for more information.

About Confoti

Founded in 2001, Confoti is revolutionizing custom printing with patented software that enables consumers and commercial businesses to customize products with digital photography at a fraction of the cost of traditional print methods. Initially, Confoti is applying its custom printing processes to the $450 million photo-customized product market to produce everything from die cut confetti to stickers and labels, all of which can be produced for short run print jobs with cost reductions up to ten times compared to alternative methods. Confoti's technology is also being licensed to the $30B corporate promotional and gifting market and the emerging international vanity postage market forecast to reach $20B - $40B. The company has established partnerships with Kodak, 1800Flowers, and The Wedding Channel. Commercial customers include Anheuser Busch, HBO, Veuve Clicquot, NBC, Disney and Stanford University. Confoti is headquartered in San Jose, California. For more information, visit www.confoti.com.