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Conde Nast names Stephen Blacker market research vice president.


NEW YORK--(BUSINESS WIRE)--April 5, 1995--Conde Naste President, Steven Ste´ven

n. 1. Voice; speech; language.
Ye have as merry a steven
As any angel hath that is in heaven.
- Chaucer.

2. An outcry; a loud call; a clamor.
To set steven
to make an appointment.
 T. Florio, announced today that Stephen Stephen, 1097?–1154, king of England (1135–54). The son of Stephen, count of Blois and Chartres, and Adela, daughter of William I of England, he was brought up by his uncle, Henry I of England, who presented him with estates in England and France and  Blacker has been named vice president for market research at Conde Nast. He succeeds Eckart Guthe who has resigned.

Blacker comes to Conde Nast from Frankfurt Balkind where, since 1993, he was executive director publishing & promotion. Prior to that, and from 1991, he was director of custom publishing & data base marketing at Playboy Enterprises Playboy Enterprises, Inc. (NYSE: PLA), also organized as New Playboy, Inc. (NYSE: PLAA), is the company founded by Hugh Hefner to manage the Playboy magazine empire. It was created in 1953 as the HMH Publishing Co., Inc. . He also enjoyed two separate stints at Time Inc., first as an advertising manager at Time and Money magazines and later as marketing director from 1983 to 1987 at People.

Steve Florio remarked, "Market research in magazine publishing has become competitive and complex. With all the data available it takes a seasoned hand to strike the balance between information overload A symptom of the high-tech age, which is too much information for one human being to absorb in an expanding world of people and technology. It comes from all sources including TV, newspapers, magazines as well as wanted and unwanted regular mail, e-mail and faxes.  and precise, interpretive in·ter·pre·tive   also in·ter·pre·ta·tive
adj.
Relating to or marked by interpretation; explanatory.



in·terpre·tive·ly adv.
 research. Steve Blacker has that seasoning. His experience in marketing and research make him a key addition to our senior staff."

CONTACT: Paul Wilmot

212/880-7220
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 5, 1995
Words:159
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