Concord Camera Corp. and IXLA Limited Announce Still Digital Camera Alliance.

Business Editors

HOLLYWOOD, Fla.--(BUSINESS WIRE)--Dec. 4, 2000

Concord Camera Corp. ("Concord") (NASDAQ: LENS) and IXLA Limited ("IXLA") (ASX: IXL) announced today that they have formed an alliance for the marketing, distribution and sale of still digital cameras. The alliance combines Concord's technology and digital development, design, and manufacturing expertise with IXLA's imaging and Internet communication software solutions for digital photography.

Under the terms of the alliance, the still digital cameras will be manufactured exclusively by Concord at its ISO 9002 certified manufacturing facility located in the People's Republic of China. The still digital cameras are anticipated to have suggested retail prices from $99 to $149, and will be bundled with IXLA's proprietary digital imaging software packages, providing users with complete digital photography solutions, from image capture to web page creation and on line image storage. The cameras will feature enhanced VGA resolution and different combinations of popular features. The cameras will be marketed and sold by Concord's retail sales and distribution business and IXLA through its distribution channels. It is anticipated the products will be shipped to the market during the first (1st) half of calendar 2001.

Commenting on the news, Ira B. Lampert, Chairman, Chief Executive Officer and President of Concord said, "The alliance with IXLA not only confirms Concord's standing and success as a world class original equipment developer, designer and manufacturer of digital image capture and transmission devices, but also the recognition that our retail sales and distribution business can provide opportunities to strengthen our partners retail presence. This is another step in implementing our strategy to partner with leading electronic, Internet, and photography software companies for digital photography, and presents new opportunities for Concord in the Internet arena."

"We see a true synergy partnering IXLA's award winning software products and Concord Camera's leading edge digital image capture devices," said Dr. Soon Teh, IXLA's Chief Executive Officer. "With Concord's long history and success in the camera business, this alliance agreement to provide still digital cameras for IXLA's upcoming software product launches will further support IXLA's decision to focus its core business on software technology development and marketing IXLA software products worldwide."

About Concord Camera Corp.

Concord Camera Corp. is a global developer, designer, manufacturer and marketer of high quality, low cost, digital, instant, Advanced Photo System (APS), 35mm and 110mm format cameras and 35mm, APS, and instant format single-use cameras. Concord markets its cameras under the trade names CONCORD(R), KEYSTONE(R), LE CLIC(R), GOLDLINE(R), APEX(R), and ARGUS(R). Today, Concord is one of the world's leaders in the single-use camera category, the fastest growing segment of the camera market, and the largest producer of single-use cameras in the world in private label, corporate premium and original equipment manufacturer segments of the industry. The Company sells and markets its camera products worldwide through direct sales offices in the United States, Canada, Germany, Hong Kong, United Kingdom, and France and through independent sales agents. The Company manufactures its products in its expansive, vertically integrated manufacturing facilities in the Peoples Republic of China, which include class 10,000 "clean room" digital technology manufacturing and assembly facilities. Concord employs in excess of 6,000 people worldwide in seven countries. Concord's fiscal year 2000 revenues were approximately $173 million.

This press release contains forward-looking statements that involve numerous risks and uncertainties. The Company's actual results could differ materially from those anticipated in such forward-looking statements as a result of certain factors, including those set forth in the Company's filings with the Securities & Exchange Commission, some of which are summarized under the caption "Risk Factors" in the Company's Annual Report on Form 10-K for the fiscal year ended July 1, 2000 and updated in subsequently filed reports. In particular, timely introduction of the still digital camera will require satisfactory completion of our development effort and initiation of full scale production.

About IXLA

IXLA Ltd. is a worldwide developer of PC Photography and Internet software. IXLA's award winning products and trademarks include: ixla DCI(TM)(Digital Camera Interface) technology - featuring direct compatibility to over 225 digital cameras and winner of the 1998 Price Waterhouse Australian Technology Award for Excellence. Ixla's consumer offerings include: ixla Explorer(TM)(1999 PC Week Best of Comdex, 1999 Finalist SIIA Codie Award), ixla Web Easy Deluxe(TM) (2000 Winner Consumer Digest "Best Buy" Award), ixla Web Easy(TM) (1998 PC Week Best of Comdex Finalist), ixla Photo(TM), ixla Artist(TM), ixla Photo Easy(TM) and ixla Photo Easy Deluxe(TM) (1999 PC Photo Editors Choice Award, 2000 Five Star Review Gold Award, 2000 Winner Consumer Digest "Best Buy" Award, 2000 Winner Target PC Best Buy Award)

IXLA USA has offices located in Santa Clara, Calif., and Danbury CT. IXLA Ltd (http://www.ixla.com) is headquartered in Australia with international offices in Japan and Australia. IXLA Software is currently distributed throughout the United States, Canada, Australia and Japan and master distributors in Taiwan, Korea, Hong Kong, Singapore and Germany. Products are available in English, Japanese, Korean, Chinese, French, German and Spanish. IXLA software can be purchased in the US at most major software resellers through distribution with Ingram Micro Inc., Navarre and Tech Data or by calling [phone].

IXLA Safe Harbor clause: In this release, IXLA makes forward-looking statements that involve a number of risks and uncertainties. Among the factors that could cause actual future results to differ materially are variability in quarterly results, competitive pressures in the marketplace, rapid technological change, and evolving markets for digital photography, third party dependence, management of growth, and other factors.