ConAgra Foods Provides Unprecedented Nutrition Labeling.Clear and simple packaging is aligned with USDA's MyPyramid OMAHA Omaha, city, United States Omaha (ō`məhä, –hô), city (1990 pop. 335,795), seat of Douglas co., E Nebr., on the west bank of the Missouri River; inc. 1857. , Neb. -- ConAgra Foods ConAgra Foods, Inc. (NYSE: CAG) is one of North America's largest packaged foods companies. ConAgra's products are available in supermarkets, as well as restaurants and food service establishments. Its headquarters are located in Omaha, Nebraska. , Inc., (NYSE NYSE See: New York Stock Exchange : CAG CAG 1 Chronic atrophic gastritis 2 Coronary angiography, see there ) today announced simple and unique packaging enhancements designed to help consumers make better-informed food choices to improve their diet and health. The new nutrition guide, designed by ConAgra Foods, will be featured on the packages of such popular brands as Healthy Choice, Chef Boyardee Ettore Boiardi (October 22, 1897 - June 21, 1985), better known as "Chef Boyardee," was an Italian-born chef who became famous for his eponymous brand of food products. History Boiardi was born in Piacenza, Italy. and Orville Redenbacher's. The bold package graphics, which can be read and understood at a glance, will leverage the U.S. Department of Agriculture's (USDA USDA, n.pr See United States Department of Agriculture. ) MyPyramid and use simple, clear facts to show consumers how the company's products can help them satisfy the government's dietary recommendations. While USDA's MyPyramid is widely recognized, few consumers know if the foods they choose to eat provide them with meaningful amounts of the key food groups, including grains, fruits and vegetables. ConAgra Foods' unique label design will clearly show the amount of each key food group contained in each package, making it easier for consumers to build more healthful health·ful adj. 1. Conducive to good health; salutary. 2. Healthy. health ful·ness n. diets. For example, a Healthy Choice
Fiesta Chicken meal that contains chicken, rice, fruit and vegetables
will have a graphic indicating the product provides 15 percent of the
grains, 30 percent of the vegetables, 15 percent of the fruit, and 40
percent of the meat and beans that a consumer should eat based on a
2,000 calorie calorie, abbr. cal, unit of heat energy in the metric system. The measurement of heat is called calorimetry. The calorie, or gram calorie, is the quantity of heat required to raise the temperature of 1 gram of pure water 1°C;. per day diet. In a survey commissioned by ConAgra Foods,
about 70 percent of respondents preferred product packaging that
leveraged MyPyramid to help them understand and apply USDA's
recommendations to their food choices.
ConAgra Foods also announced today that it will sign a memorandum of intent with USDA, affirming its support for promoting the MyPyramid through its packaging and other tools. "We're proud to bring consumers a unique tool based on USDA's MyPyramid that will help them lead healthful, balanced lives," said Gary Rodkin Gary Rodkin is the current CEO and President of ConAgra Foods, one of the largest food processing companies in North America. Rodkin was formerly the CEO and president of the North America division of PepsiCo from 1995 to 2005, and still is a special consultant through his exit , ConAgra Foods CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "ConAgra Foods' approach provides consumers with simple and clear nutrition information using the USDA's science-based dietary recommendations--rather than creating yet another nutrition standard," Rodkin said. "By utilizing MyPyramid in a unique and USDA-approved manner, we are providing consumers a transparent and easy-to-understand source of dietary information at the point of purchase. Our packaging information will complement the information available in the Nutrition Facts Panel, and help Americans know how their food choices contribute to a healthful diet based on MyPyramid." Labels featuring USDA's MyPyramid will appear on more than 700 different ConAgra Foods packages. The company is using the MyPyramid graphic on all of its packaging for products that provide consumers with a meaningful amount of at least one of the key food groups. Specifically, a product must have one or more of the following to use this label: * 1/2 ounce equivalent of grains, which is 10 percent of the recommended daily amount; * 1/4 cup of vegetables, which is 10 percent of the recommended daily amount; * 1/4 cup of fruit, which is 15 percent of the recommended daily amount; * 1/4 cup of dairy, which is 10 percent of the recommended daily amount; or * 1/2 ounce of meat and beans, which is 10 percent of the recommended daily amount. ConAgra Foods' products with the new, USDA-approved label design, will begin appearing in stores in May 2008. ConAgra Foods' labeling innovation strengthens its Start Making Choices program, which provides consumers with advice on living a balanced life, including how to build a healthful, satisfying diet based on MyPyramid. Consumers will be able to use the new information from product packaging by applying it to the program's unique and customizable tools, such as the Balanced Life Index, that have been designed to help consumers reach and sustain their health goals. As the cornerstones of Start Making Choices, these tools align with and complement the USDA's Dietary Guidelines dietary guidelines Cardiology A series of dietary recommendations from the Nutrition Committee of the Am Heart Assn, that promote cardiovascular health. See Caloric restriction, food pyramid, French paradox. and MyPyramid. Consumers can trust these credible resources to help them live healthful lives. To learn more about the program and take the steps toward a more balanced life go to www.startmakingchoices.com. ConAgra Foods, Inc., (NYSE: CAG) is one of North America's leading packaged food companies, serving consumer grocery retailers, as well as restaurants and other foodservice establishments. Popular ConAgra Foods consumer brands include: ACT II, Banquet, Chef Boyardee, Egg Beaters n. 1. a small device having one or usually two blades, each having several stiff oval wires at the tip. The blades are swirled or rotated for beating eggs or whipping cream. , Healthy Choice, Hebrew National, Hunt's, Kid Cuisine, Marie Callender's, Orville Redenbacher's, Peter Pan, PAM, Reddi-wip, Snack Pack, Swiss Miss, Wesson, and many others. For more information, please visit us at www.conagrafoods.com. |
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