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ConAgra Beef Company Integrates Five U.S. Beef Subsidiaries.


GREELEY, Colo.--(BUSINESS WIRE)--Dec. 8, 1999--

Armour Fresh Meats, E.A. Miller, Monfort, Northern States Beef and

Signature Ground Beef to Join Forces

ConAgra has integrated its U.S. beef companies -- Armour Fresh Meats, E.A. Miller, Monfort, Northern States Beef and Signature Ground Beef -- into one organization under one name: ConAgra Beef Company. ConAgra Beef will market products under the brand names of Armour, Four Star Beef, Miller Blue Ribbon blue ribbon

denotes highest honor. [Western Folklore: Brewer Dictionary, 127]

See : Prize
 Beef, Monfort and Signature.

"By unifying under the banner of the ConAgra Beef Company, we bring together the strengths of our individual companies to create an organized, effective team dedicated to one goal: satisfying our customers," said John Simons John Simons is a British radio executive. He is currently the Group Programming Director for GMG Radio.[1]

He began his career as a presenter in 1979.[1] He presented the Breakfast Show on Radio Tees from 1983 to 1985, where was also Head of Music.
, president and chief operating officer Chief Operating Officer (COO)

The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president.
 of ConAgra Beef Company. "We will optimize our physical and human resources The fancy word for "people." The human resources department within an organization, years ago known as the "personnel department," manages the administrative aspects of the employees.  and provide our retail and foodservice customers with a more efficient and innovative supplier."

ConAgra plans to utilize its resources, such as preeminent research and development capabilities, wide-ranging food processing Food processing is the set of methods and techniques used to transform raw ingredients into food for consumption by humans or animals. The food processing industry utilises these processes.  skills and strong brand equities, to support the goal of better serving customers. For example, ConAgra Beef Company's new product development group will now operate within ConAgra's innovative 100,000-square-foot product development facility in Omaha, Neb. ConAgra Beef Company food technologists will work side-by-side with specialists in processing and packaging, as well as chefs and dietitians, to develop products to satisfy customers' needs.

"This organizational change marks a new day for ConAgra Beef Company and gives us the opportunity to effectively respond to today's new beef marketplace and changing consumer needs," Simons said. "We can now devote more resources to new product development and innovations to make beef more relevant to consumers."

ConAgra Beef Company provides quality beef products to retail sellers, independent grocers, foodservice operators, and restaurant owners both in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  and abroad.

Omaha-based ConAgra is an international diversified food company with annual sales exceeding $24 billion. ConAgra's leading food brands include Act II, Armour, Banquet, Blue Bonnet Blue´ bon`net

n. 1. A broad, flat Scottish cap of blue woolen, or one wearing such cap; a Scotchman.
2. (Bot.) A plant. Same as Bluebottle.
3. (Zool.
, Butterball, Chun King, Cook's, County Line, Country Pride, Decker, Eckrich, Egg Beaters, Fleischmann's, Healthy Choice, Hebrew National, Hunt's and Hunt's Snack Pack Hunt's Snack Pack is a brand of individually packaged single-serving snacks, specifically, shelf-stable pudding and gels. The product line was introduced in 1968. Flavors
  • Pudding
, Inland Valley, La Choy, Marie Callender's, Orville Redenbacher's, Parkay, Peter Pan, Reddi-wip, Slim Jim, Swift Premium, Swiss Miss, Van Camp's and Wesson.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Dec 8, 1999
Words:363
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