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Computer Software Innovations, Inc. Announces a Virtual Onscreen 'Party' Which Minimizes Gift Return Problems for E-tailers; Demo Site at: www.WishGiftOnline.com.


Business Editors, Technology Writers

SEATTLE--(BUSINESS WIRE)--Feb. 7, 2000

Computer Software Innovations Inc. (CSI CSI Crime Scene Investigator
CSI CompuServe, Inc.
CSI Commodity Systems, Inc.
CSI Commodity Systems Inc. (Boca Raton, FL)
CSI Crime Scene Investigation (CBS TV show)
CSI Christian Schools International
) announces its new concept demonstration site (www.wishgiftonline.com).

This business model for gift giving and receiving is designed to eliminate most gift returns while providing a virtual and multi-media party experience.

An on-screen on·screen or on-screen  
adj. & adv.
1. As shown on a movie, television, or display screen.

2. Within public view; in public.
 party appears on the recipient's Web browser The program that serves as your front end to the Web on the Internet. In order to view a site, you type its address (URL) into the browser's Location field; for example, www.computerlanguage.com, and the home page of that site is downloaded to you. . Gifts are &uot;purchased&uot; from a wish list/registry at participating e-tailers by invited gift givers. Gifts are instantly displayed as colorfully wrapped packages on the recipient's screen. Gifts may not be opened prior to the &uot;do not open before...&uot; date also set by the giver. Anticipation builds to the &uot;opening&uot; date as the recipient screen fills with virtual gifts packages. A proprietary and patent-pending &uot;electronic key&uot; on the server locks each gift package until the event date.

Packaged gifts, including optional messages and special effects special effects, in motion pictures, cinematographic techniques that create illusions in the audience's minds as well as the illusions created using these techniques. , are &uot;opened&uot; at the virtual party. Recipients choose to have each gift shipped (pre-paid), exchanged for another item online or redeemed re·deem  
tr.v. re·deemed, re·deem·ing, re·deems
1. To recover ownership of by paying a specified sum.

2. To pay off (a promissory note, for example).

3.
 for cash from an ATM/bank with a debit/check card. Returns are minimized because the recipient chooses to accept or exchange each gift before it is shipped. An automated au·to·mate  
v. au·to·mat·ed, au·to·mat·ing, au·to·mates

v.tr.
1. To convert to automatic operation: automate a factory.

2.
 &uot;thank you&uot; note is generated and personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 as each gift is opened.

&uot;We've solved the majority of on-line gift returns which are reported to cost e-tailers up to four times that of a normal sale&uot; according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Chuck Bernasconi, co-founder and president of CSI, Inc. &uot;We also keep the anticipation and surprise effect of on-line gift receiving. We do it by locking out recipient access to the content information of each gift package until the event date. Givers have the certainty their gift/s will be immediately 'delivered' and with several exchange/cash options available (patent-pending) to recipients, we expect to build customer loyalty and a strong 'stickiness' factor,&uot; he added.

A recent study by Della.com ((Business Wire)--Dec. 15, 1999--) found the average person receives up to 12 gifts at from 10 to 20 gift occasions during the year. Of the people surveyed, over 40% expected to return at least one of their gifts.

About CSI, Inc.

Founded 15 years ago, privately held CSI, Inc. 800/735-7063 produces administrative software for school districts and municipalities across the U.S., Alaska and Hawaii. WishGift(tm) online is an e-commerce &uot;startup&uot; venture. Investment inquires are invited.
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Publication:Business Wire
Geographic Code:1USA
Date:Feb 7, 2000
Words:406
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