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Competition and Replacement Market Driving New Features in Satellite Set Top Boxes Reports In-Stat.


SCOTTSDALE, Ariz. -- As the satellite television market continues to grow and mature, the set top box (STB See set-top box.

STB - set-top box
) industry as a whole is slowly rolling out new features and services, reports In-Stat (http://www.in-stat.com). Interactivity, HD, and DVR (1) (Digital Video Recorder) A device that records video onto a hard disk from one or more ceiling mounted video cameras. Part of a security system, the DVR typically supports 4, 8 or 16 separate camera channels.  functions are growing facets within the satellite industry as a means to increase average revenue per user (ARPU (Average Revenue Per User) A calculation often used to determine the overall value of an application. It is also used to rate particular customers, especially in the wireless space, by comparing someone's account to the overall average. ) and reduce customer churn churn: see butter. , the high-tech market research firm says. These are, in turn, being addressed by STB manufacturers.

Recent research by In-Stat found the following:

* The worldwide satellite set top box market will eclipse 81 million units (both free-to-air and pay-TV) by 2010.

* For the next several years, as the transition to HD occurs in mature markets, sales of new boxes will offset, to a point, slowing gross subscriber adds.

* More Ethernet connections will appear in satellite set top boxes in the future as more providers offer services in partnership with broadband providers.

The research, "Digital Satellite Set Top Boxes" (#IN0703114ME), covers the market for satellite TV set top boxes. It provides analysis of the key market and technology trends impacting this industry. It also contains forecasts for worldwide digital satellite TV set top box unit shipments, average selling prices The average sales price of goods or commodities. Especially used in the retail sector and technology distribution. , and revenue by region through 2010. Profiles of major silicon vendors are included.

For more information on this research or to purchase it online, please visit:

http://www.instat.com/catalog/ccatalogue.asp?id=162 or contact a sales representative:

Eastern North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. : Tina Sheltra, 480.609.4531; tina.sheltra@reedbusiness.com

Western North America: Erin McKeighan, 480.609.4551; emckeighan@reedbusiness.com

Outside of North America: http://www.instat.com/sales.asp

The price is $2,995 (US).

About In-Stat

Technology vendors, service providers, technology professionals and market specialists, worldwide, rely on In-Stat's experienced staff and in-depth research to support critical business, product and technology decisions. In-Stat's insights are derived from both a deep technology understanding and comprehensive research, which examines each segment of the value chain for each market. Regular and ongoing end-user demand and primary research surveys underpin much of the analysis, enabling In-Stat to provide incisive incisive /in·ci·sive/ (-si´siv)
1. having the power or quality of cutting.

2. pertaining to the incisor teeth.


in·ci·sive
adj.
1. Having the power to cut.
 market knowledge and guidance on future market opportunities.

In-Stat is a strategic segment of the $9 billion Reed Elsevier global information network, with access to an expansive worldwide electronic network, extensive technology databases and well-informed personnel. As a member of Reed Business Information Reed Business Information is a large business publisher in the United States, United Kingdom, continental Europe, Australia and Asia. It is a division of Reed Elsevier.

In 2005, Reed Business Information started the Quill Awards, a literary award broadcast on NBC.
, In-Stat is a division of the largest business-to-business publisher in the U.S.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Mar 26, 2007
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