Compete Breaks New Ground in Search Analytics.Pay-Per-Use Model Lets Any Marketer Tap Insights from 6.5 Billion Searches SAN JOSE San Jose, city, United States San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850. , Calif. -- Compete, Inc., a web analytics company that helps top brands improve their marketing with the online behavior of millions of consumers, broke new ground today with the launch of Compete Search Analytics[TM], a Web-based resource that delivers the industry's richest search analytics to novices and professionals alike on a revolutionary pay-as-you-go basis Pay-as-you-go basis A method of paying income tax in which the employer deducts a portion of an employee's monthly salary to remit to the IRS. . The new service will be generally available on September 12, 2007. "The tool is essential for people looking to do competitive research into what, where and how consumers are searching online, and I'm impressed by it," said Aaron Wall Aaron Wall (born 1979) is a writer and search engine optimization expert. He is a frequent speaker at the Search Engine Strategies, and PubCon [1] conferences. In 2005 Wall was sued by Traffic Power for defamation and publication of trade secrets. , search engine optimization Designing a Web site so that search engines easily find the pages and index them. The goal is to have your page be in the top 10 results of a search. Optimization includes the choice of words used in the text paragraphs and the placement of those words on the page, both visible and hidden expert, blogger and author of the popular SEO (Search Engine Optimization, Search Engine Optimizer) See search engine optimization. Book. "When I log in I feel like a kid in a candy store." "Compete Search Analytics is professional-strength for pros like Aaron Wall, but easy and cost-effective enough for novices as well," said Jeremy Crane, director of search and online media at Compete. "Whatever your level of experience, in a few short clicks our service will make you more successful with your search marketing programs; it's that intuitive." Compete Search Analytics is the most complete package for any company or agency, regardless of size or vertical market. By logging into the service - and paying per use by credit card - anyone engaged in search marketing can: * Discover new keywords they should be bidding on today * See gaps in their competitors' search strategies they can immediately exploit * Find the search terms that drive the most engaged visitors (meaning they actually linger after they click) * Track performance with keywords against peers and competitors Compete Search Analytics provide data from the billions of monthly searches on the top six search engines (Google, Yahoo, MSN (1) (MicroSoft Network) A family of Internet-based services from Microsoft, which includes a search engine, e-mail (Hotmail), instant messaging (Windows Live Messaging) and a general-purpose portal with news, information and shopping (MSN Directory). , Windows Live A family of free desktop and Web-based applications from Microsoft, most of which can be accessed from a personal home page as well as a Windows Live browser toolbar. Launched in late 2005, Microsoft integrated and rebranded its Hotmail and MSN and Windows instant messaging as "Windows , Ask and AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. ). It shows keyword referrals, what sites are benefiting most from popular keyword phrases; site referrals, which keywords are driving traffic to specific websites or categories; and site comparisons, how your search referrals stack up against other sites. No other service can provide this level of detail because no other company can match Compete's insights, drawn from the daily browsing activity of more than 2,000,000 U.S. Internet users Internet user n → internauta m/f Internet user Internet n → internaute m/f . Visit http://searchanalytics.compete.com/ to learn more about the service and sign up to be notified when service is live. Prior to launch, Compete is also offering a limited number of free beta accounts. If you're interested, email searchanalytics@compete.com to get yours. Note to participants attending the Search Engine Strategies Conference this week: Visit Compete's booth #432 to view a demonstration and receive a special promotion entitling you to free Compete Search Analytics reports. About Compete, Inc. Compete helps the world's top brands improve their marketing with the online behavior of millions of consumers. Leading marketers such as Carlson Hotels Worldwide, Hyundai Motor America, Upromise, DaimlerChrysler, and Verizon Wireless Cellco Partnership, doing business as Verizon Wireless, owns and operates the second largest wireless telecommunications network in the United States, based on total wireless customers. rely on Compete's services to create effective online experiences and highly profitable advertising campaigns. Compete's online behavior database - the largest in the industry - makes the web as engrained in marketing as it is in people's lives. Compete was founded in 2000 and is located in Boston, MA, with offices throughout the U.S. For more information about us, please visit http://www.competeinc.com/, or to join the conversation visit http://www.compete.com/. All logos, company and product names may be trademarks or registered trademarks of their respective owners. |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion