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Compete Appoints Scott Ernst to Lead Global Sales Initiatives; Ernst Joins to Accelerate Compete's Sales Success and Extend Position Within Key Vertical Markets.


Business/Technology Editors

BOSTON--(BUSINESS WIRE)--June 4, 2002

Compete, Inc., a leading business intelligence firm that provides Fortune 1000 companies with competitive insights and strategies to optimize key business decisions, today announced that Scott Ernst has joined the company as Vice President of Sales. Ernst, who joins Compete from Personify per·son·i·fy  
tr.v. per·son·i·fied, per·son·i·fy·ing, per·son·i·fies
1. To think of or represent (an inanimate object or abstraction) as having personality or the qualities, thoughts, or movements of a living being:
, will build upon Compete's sales success and support growing interest within Fortune 1000 companies.

Since the public launch of the company in September 2001, Compete has successfully raised more than $10 million in an oversubscribed Refers to connecting more users to a system than can be fully supported if all of them were using it at the same time. Networks and servers are almost always designed with some amount of oversubscription, counting on the fact that everybody does not need the service simultaneously.  series C round of financing and rapidly expanded its client base, attracting industry-leading clients including Visa, Fidelity, Forbes, USA Today USA Today

National U.S. daily general-interest newspaper, the first of its kind. Launched in 1982 by Allen Neuharth, head of the Gannett newspaper chain, it reached a circulation of one million within a year and surpassed two million in the 1990s.
, and Microsoft. Ernst's addition to the team will enable the company to continue its aggressive sales effort, to accelerate Compete's expansion and to extend the company's vertical market traction within media and entertainment, financial services The examples and perspective in this article or section may not represent a worldwide view of the subject.
Please [ improve this article] or discuss the issue on the talk page.
, automotive and retail market segments.

"I am very pleased that Scott has joined our team. His addition to Compete is well-timed to take advantage of the growth opportunities in our core market segments," said Man Jit Singh, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Compete. "Scott's impressive track record of sales leadership and revenue growth will facilitate the expansion of our global sales efforts and ensure that Compete is an important part of the Fortune 1000's strategic business efforts going forward."

Prior to joining Compete, Ernst served as Vice President overseeing sales as well as corporate and business development for Personify, a customer intelligence software firm. In his role, Ernst was chartered with building and managing the sales team and spearheading the company's business development initiatives. Previously, Ernst was the Vice President of Sales at Engage/AdKnowledge where he was responsible for leading the company's first global sales team. Ernst's prior positions include an array of sales responsibilities at both emerging and established companies. Ernst received his B.S in Marketing and Entrepreneurial Management from the Wharton School of Business at the University of Pennsylvania (body, education) University of Pennsylvania - The home of ENIAC and Machiavelli.

http://upenn.edu/.

Address: Philadelphia, PA, USA.
. Ernst will be located in Compete's Boston headquarters.

Of his new position Ernst says, "I am very excited about the potential that Compete has in the industry. I was impressed by the unique services Compete has built and even more impressed by the customer traction the company has achieved in such a short time period. I am thrilled to be part of the executive team that will help take Compete to the next level."

About Compete

Compete, Inc. is a premier business intelligence firm that provides industry-leading companies with competitive insights and strategies to optimize their key business decisions. Built upon the industry's foremost pool of consumer behavior data, representing over 10 million Internet users Internet user ninternauta m/f

Internet user Internet ninternaute m/f 
, Compete provides an unprecedented understanding of customer and competitor dynamics, plus performance metrics Performance metrics are measures of an organizations activities and performance. Performance metrics should support a range of stakeholder needs from customers, shareholders to employees [1].  and business recommendations to isolate businesses challenges and opportunities. Based on a patent-pending approach to data management, Compete translates consumers' online behavior into highly actionable information that targets companies' strategic business issues including demand forecasting, pricing and promotions, marketing programs and product optimization. Compete offers its solutions to Global 2000 financial services, automotive, media & entertainment, and retail & consumer products companies.

Compete licenses detailed clickstream The trail of mouse clicks made by a user performing a particular operation on the computer. It often refers to linking from one page to another on the Web.  data representing the online behavior of Internet users, and strongly supports individual privacy and does not license personally identifiable information In information security and privacy, personally identifiable information or personally identifying information (PII) is any piece of information which can potentially be used to uniquely identify, contact, or locate a single person. .
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Comment:Compete Appoints Scott Ernst to Lead Global Sales Initiatives; Ernst Joins to Accelerate Compete's Sales Success and Extend Position Within Key Vertical Markets.
Publication:Business Wire
Geographic Code:1USA
Date:Jun 4, 2002
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