Compete, Inc. Appoints New Sales Director in Midwest as the Firm's Expansion Continues.

Business Editors/High-Tech Writers

BOSTON--(BUSINESS WIRE)--Dec. 8, 2003

Kevin Simkowski Joins to Meet Demand by Banks and Other Financial Services Institutions for Compete's Services

Compete, Inc., a predictive analytics firm, announced today that Kevin Simkowski has joined the company as Sales Director for the company's Consumer Banking and Finance practice. Kevin will be based in Chicago, which is a new regional location for the company established to meet its continued expansion. In this role, Kevin will leverage his sales and sales management experience to meet demand by banks and other financial institutions across the Midwest for Compete's services to better acquire, service, cross-sell and retain customers.

"This is an exciting time for Compete as we grow our sales team in response to demand in the Midwest region," said Scott Ernst, Vice President of Sales. "Kevin's 20 years of sales expertise will be a valuable asset. We are confident that he will make a strong contribution not only to Compete's success but also to the success of our financial services clients."

Compete has experienced substantial momentum during the past year. During the first 10 months of 2003, the company experienced a 97% increase in revenue over the comparable 2002 period. And in October, the company secured $13 million in an oversubscribed round of financing. Since launching its Automotive, Consumer Banking and Finance and Wireless practices earlier this year, marketing leaders including major auto manufacturers, multi-line banks and wireless carriers have incorporated Compete's Intelligence Services into their ongoing business decisions.

Previously, Kevin served as Director of Sales for Responsys, where he led the eastern region of North America. Kevin's prior positions include an extensive array of sales and sales management in marketing services, advertising and technology-based businesses, including Divisional Vice President of Sales for the central region at DG Systems and Director of Internet Sales for Tribune Interactive. Kevin was also Sales Director at Applix and IET Solutions where he was chartered with leading the company's business development initiatives across North America. Kevin received his B.A. from the University of Iowa and his M.B.A from Loyola University Chicago.

"I am excited to join the Compete team. I was impressed not only by the company's growth potential but also by the company's unique ability to bring significant value to financial services institutions, said Kevin Simkowski, Sales Director, Consumer Banking and Finance. "I look forward to contributing to Compete's success by helping financial services institutions in the Midwest leverage the company's unmatched Intelligence Services."

Kevin can be reached in Chicago at 847-374-8424, or at [e-mail].

About Compete, Inc.

Compete provides the earliest indication of actual consumer behavior available, which gives clients the information needed to improve the effectiveness of customer acquisition, servicing cross-sell and retention. Compete has proven that online data on consumer behavior is a predictive indicator of total demand and purchase intent - both offline and online. Compete leverages its database of the daily behavior of more than 10 million online consumers to offer industry-specific Intelligence Services consisting of predictive analytics that provide insights into total demand and purchase intent, which Compete's experts interpret to provide clear, actionable, recommendations. Since launching its services Compete has provided major auto manufacturers, multi-line banks and wireless carriers with a new and unique vantage point on their customers and competitors not previously available. For more information visit the company's website at www.compete.com.