Compass Technology starts channel partner program.Microsoft Gold Certified See certification. Partner and independent software vendor Compass Technology (Compass) is launching a channel partner program to distribute its end-to-end fundraising software suite for nonprofits. The suite, Compass CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. for Fundraisers, Compass Analytics for Fundraisers, and Compass Personalized Marketing Personalized marketing (also called personalization, and sometimes called one-to-one marketing) is an extreme form of product differentiation. Whereas product differentiation tries to differentiate a product from competing ones, personalization tries to make a unique product for Fundraisers, is built on Microsoft tools and technologies. It is designed to help nonprofits manage and grow donor relationships, increase fundraising results, and operate more efficiently. Compass is recruiting current Microsoft partners. Compass Channel Partner Program Manager Susan Turner is spearheading the outreach Outreach is an effort by an organization or group to connect its ideas or practices to the efforts of other organizations, groups, specific audiences or the general public. and recruitment. Turner previously managed a group of nonprofit-focused partners for Sage Software. Go to www.Compass.net |
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