Company Website Goes from Vanilla to Neapolitan.InsureMe Redefines Insurance Shopping Process DENVER Denver, city (1990 pop. 467,610), alt. 5,280 ft (1,609 m), state capital, coextensive with Denver co., N central Colo., on a plateau at the foot of the Front Range of the Rocky Mts., along the South Platte River where Cherry Creek meets it; inc. 1861. -- InsureMe, an online service that connects insurance shoppers with insurance professionals, has launched a new website geared toward helping consumers find affordable insurance. In addition to a new look and feel, the company has added useful site capabilities that help educate consumers as they apply for insurance quotes online. "Many people aren't aren't Contraction of are not. See Usage Note at ain't. aren't are not aren't be sure what kind of auto insurance deductible That which may be taken away or subtracted. In taxation, an item that may be subtracted from gross income or adjusted gross income in determining taxable income (e.g., interest expenses, charitable contributions, certain taxes). they should have, or the differences between a term life insurance policy and a permanent life insurance policy," said InsureMe CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Tim McTavish of the site changes. "Giving shoppers helpful hints and tips throughout the application process helps people make more informed purchasing decisions and ensures that they'll they'll Contraction of they will. they'll will receive the most accurate quotes." The positive consumer experience can also be felt by the company's extensive agent base and affiliate marketing Affiliate marketing is a method of promoting web businesses (merchants/advertisers) in which an affiliate (publisher) is rewarded for every visitor, subscriber, customer, and/or sale provided through his/her efforts. partners. "The insurance professionals on our network are receiving better, more qualified insurance leads as a result of our site refinements," added McTavish. "And that means we're we're Contraction of we are. we're we are connecting serious insurance shoppers with agents who can deliver." Mike Sajdak, InsureMe chief financial officer and overseer of the company's dynamic affiliate marketing department, said the new site has also had a dramatic effect for their affiliate partners. "We're enjoying a dramatic increase in our site traffic," said Sajdak. "We also broke company records for daily revenue, which is especially impressive when you consider that the third quarter is not the industry's strongest time." The new site, code name "Butterfly butterfly, any of a large group of insects found throughout most of the world; with the moths, they comprise the order Lepidoptera. There are about 12 families of butterflies. Most adult moths and butterflies feed on nectar sucked from flowers. ," began transformation in November of 2005, and is representative of the company's plans for ongoing website development and improvement. "True, we've launched the new site. But that doesn't mean we're done," hinted McTavish. "We're constantly working to develop the best possible product for shoppers. This is really just the tip of the iceberg tip of the iceberg n. pl. tips of the iceberg A small evident part or aspect of something largely hidden: afraid that these few reported cases of the disease might only be the tip of the iceberg. for InsureMe." In addition to enhancements to InsureMe.com, the company has recently added co-branding and script-tracking capabilities to their affiliate program, as well as lead rating capabilities for their agent base. Three of the InsureMe blogs also earned recognition in September by the Web Marketing Association. The blogs, which can be found at www.InsureMeBlog.com, are updated daily with tips and news about affiliate marketing, insurance sales and insurance shopping. About InsureMe InsureMe, an Englewood, Colorado-based company, links agents nationwide with consumers shopping for insurance. InsureMe desires an open dialog with customers and hosts several blogs to encourage free flow of information about the industry and the InsureMe company. InsureMe has helped millions of consumers find insurance coverage, while providing thousands of insurance agents with leads nationwide. For more information, visit www.insureme.com. |
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