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Company Profile for Media II, Inc.


Media II has a 29-year history of helping business-to-business This article or section needs copy editing for grammar, style, cohesion, tone and/or spelling.
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 marketers promote new and existing products and services through the use of public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most , advertising, sales channel promotion and support, direct mail and Internet-based communications.

The firm is highly regarded for its business-to-business commercial marketing and strategic communications planning capabilities, as well as its award-winning creativity. Media II has served large clients such as Rockwell Automation Rockwell Automation NYSE: ROK is an industrial automation company. Its products include Allen-Bradley controls and engineered services and Rockwell Software factory management software. The company headquarters are located in Milwaukee, Wisconsin.  (factory automation products and services), and Danaher Motion (motion control products), First American First American may refer to:
  • First American (comics), A superhero from America's Best Comics
  • First American, a division of the now-defunction Bank of Credit and Commerce International.
 (title insurance), as well as smaller technology-based companies such as:

--Tampa Armature armature, in art: see sculpture.
Armature

That part of an electric rotating machine which includes the main current-carrying winding.
 (industrial services)

--Glastic Corporation (engineered composites)

--Online Development (industrial computers and software)

--Speed Rollers See Ground sea  (coatings applicators)

Significant achievements:

--An ad developed by Media II for Xycom Automation received the highest readership read·er·ship  
n.
1. The readers of a publication considered as a group.

2. Chiefly British The office of a reader at a university.
 rating ever recorded by Control Engineering magazine.

--Media II initiated electronic product introductions to the Reliance Electric Motor sales channels to reduce production times and costs in half.

--An email ad campaign conducted by Media II for Accelent Systems resulted in a 50% click-through rate The number of times a link on a Web page is clicked compared to the number of times it is displayed. Advertising royalties paid to Web sites are often based on click-through rate (CTR), and the amount paid per click-through is considerably higher than the cost of an ad that is displayed  to the company's web site.

--The publicity program developed by Media II for Xycom Automation resulted in over 120 article appearances with a value of $274,000 in equivalent ad space.

--Public relations efforts led by Media II resulted in Kent Displays' Infosign product being named Product of the Year by Electronic Design magazine.

--Advertising and public relations efforts produced by Media II resulted in a 300% increase in web site hits for Xycom Automation.

--Media II publicity efforts resulted in Xycom Automation being regarded as the number two supplier of industrial computers behind Dell, and the number two supplier of operator interface terminals behind the industry leader, Allen-Bradley.

More information about Media II can be found at www.mediaii.com
Company:                Media II, Inc.

   Headquarters Address:   34900 Chardon Road
                           Willoughby Hills, OH 44094

   Main Telephone:         440.975.8201

   Type of Organization:   Private

   Industry:               Communications

   Key Executives:         President: Roy Harry

   President
     Contact:              Roy Harry
     Phone:                440.975.8201
     Email:                roy@mediaii.com
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 21, 2005
Words:328
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