Company & association newsletters--directed to farmers, ranchers & growers.CLIENT: RBC Royal Bank of Canada AGENCY: AdFarm, Calgary, Alberta--Ben Graham MESSAGE: Agriculture Business Review communicates RBC Royal Bank's longstanding commitment to agriculture by providing its readers with articles that deal directly with the challenges of managing a farm in today's competitive global environment. AUDIENCE: English and French farmers, ranchers, agribusiness professionals and financial professionals across Canada. MERIT: Dow AgroSciences LLC / Bader Rutter & Associates Inc. NATIONAL FINALISTS: New Holland North America / H.B. Fritz & Associates Texas Farm Bureau / In-house John Deere / Osborn & Barr Communications The ARM & HAMMER Animal Nutrition Group / Charleston|Orwig Inc. Syngenta Crop Protection / Gibbs & Soell Inc. Valent U.S.A. Corporation / archer>malmo Harris Moran Seed Company / Woodruff Communications Michigan Farm Bureau / In-house Iowa Soybean Association / In-house |
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