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Companhia de Telecomunicacoes de Macau S.A.R.L. Deploys Teradata(R) Enterprise Data Warehouse.


First Phase of Implementation Begun for Integrated, Scalable Platform to Provide a Single View of Business and Enhance Management Reporting Functions

HONG KONG Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov.  -- Teradata, a division of NCR Corporation (company) NCR Corporation - Electronics company mainly active in the midrange server market.

NCR was founded 1884 as National Cash Register Company. It joint the computer industry in th 1950s.
 (NYSE NYSE

See: New York Stock Exchange
:NCR (NCR Corporation, Dayton, OH, www.ncr.com) A technology company specializing in financial terminal transactions, retail systems and data warehousing. Until the late 1990s, NCR was heavily invested in the hardware side of the industry, known worldwide as a major manufacturer of computers ), has announced that Companhia de TelecomunicaE*E[acute accent acute accent
n.
A mark (´) indicating:
a. that a vowel is close or tense, as é in French été.

b. that a vowel or syllable has a high or rising pitch, as in Chinese or Ancient Greek.

c.
]es de Macau S.A.R.L. (CTM CTM Continuum (gaming)
CTM Community Trade Mark (Europe)
CTM Cisco Transport Manager
CTM Confederacion de Trabajadores de Mexico (Spanish: Confederation of Mexican Workers) 
) is deploying a Teradata enterprise data warehouse (EDW EDW Enterprise Data Warehouse
EDW Edwards, CA (aviation indentifier)
EDW Electronic Document Workflow (paperless initiative of Defense Contract Management Agency)
EDW Estimated Dry Weight
) solution, with the first phase of implementation now under way. The system will provide CTM with an integrated, stable and scalable data warehouse platform, enabling the company to derive business value from its historical data and to respond to market needs in real time.

With the Teradata EDW, CTM will further strengthen its position as a modern information services See Information Systems.  provider. The system will provide the company with a single view of its business for customer data and more time to focus on data analysis instead of data manipulation Processing data. .

Macau's only full-service telecom provider, CTM is a world-class communications company Communications Company is a communications unit of the United States Marine Corps. They are part of Combat Logistics Regiment 37 , 3rd Marine Logistics Group (3MLG) and III Marine Expeditionary Force (III MEF). The unit is based out of the Marine Corps Base Camp Smedley D.  that continues to play a major role in the ongoing development of Macau's infrastructure. Teradata will help CTM to collect, extract, load and clean its data and integrate it into a single EDW. CTM's management and technical staff will be able to search the data warehouse in real time to detect business trends. The company will also deploy a data-quality audit module to identify and correct errors, resulting in a continual improvement Continual Improvement (also called incremental improvement or staircase improvement) is a process or productivity improvement tool intended to have a stable and consistent growth and improvement of all the segments of a process or processes.  in data quality.

"CTM is committed to strive for perfection for all our telecommunications products and services by continually expanding our already impressive technological capabilities," said Phil Green Phil Green ran as a candidate for the Conservative Party of Canada in the riding of Mississauga South in both the 2004 federal election and 2006 federal election. He was defeated by incumbent Liberal Paul Szabo in both elections. , chief executive officer of CTM. "As competition within the market sector becomes ever more intense, CTM will continue to invest heavily in improving both network quality and customer service levels. To help us achieve this, we need to set up customer-oriented business data and processes so that we can respond rapidly to changing market demands. The EDW and the associated analysis software will be the enabling foundation and tools. Initially the EDW will hold a year's data, which can be extended to two years in the future.

"We selected the Teradata data warehouse solution because of the company's experience in the international telecom market, including specific expertise in telecom carrier organizations and their data structures. This will really help us to solve business issues and empower us to meet market challenges."

The CTM EDW, with an initial size of 1.1 terabytes of user data, will allow some 60 end-users from across the company to have easy access to the powerful system, including the senior management who will use key performance indicators Key Performance Indicators (KPI) are financial and non-financial metrics used to quantify objectives to reflect strategic performance of an organization. KPIs are used in Business Intelligence to assess the present state of the business and to prescribe a course of action.  generated from the system to monitor and manage the company's business. The marketing team will be able to analyze customer behavior and preferences to support marketing campaigns and reduce churn, and the data analysis team expects to integrate data easily from all sources and support other teams' decision-making.

"Based on Teradata's high-performance, linearly scalable data warehouse platform, together with our successful experience with global telecom companies and our strong support team, Teradata has designed a customized solution for CTM," said Stanley Lam, general manager of Teradata in Hong Kong and South China. "The solution has powerful functions, including analysis of key business factors such as customer growth, revenue, marketing, competition and major customers. It will also expand in line with the company's growth. The efficient, single-business view provided by the Teradata solution helped us to win the trust of CTM. Phase one of the project is going smoothly and is targeted for completion by December 2006."

About Companhia de TelecomunicaE*E[acute accent]es de Macau S.A.R.L.

Companhia de TelecomunicaE*E[acute accent]es de Macau S.A.R.L. (CTM) is a joint venture of the international telecommunications giants: Cable and Wireless, Portugal Telecom Portugal Telecom (Euronext: PTC, NYSE: PT) is the biggest telecommunications operator in Portugal. It operates mainly in Portugal and Brazil. It also has a significant presence in Morocco, Guinea-Bissau, Cape Verde, Mozambique, Timor-Leste, Angola, Kenya, the People's Republic , CITIC Pacific and Macau Post. Formed in October 1981, CTM was charged with the task of improving telecommunications services in Macau.

Being the only full telecom service provider of Macau, CTM plays an important role in the development of the telecom infrastructure and strives to provide world-class telecom service to Macau which includes fixed telephony, mobile, Internet and enterprise solutions. With a solid financial base and an enviable track record for technical achievement, CTM has been continuously investing and renovating new telecom technology and basic infrastructure.

For years, CTM has been maintaining its leading position in the telecom market of Macau and became the best choice of Macau citizens. With its quality and diversified products and services, CTM is making every endeavour to cope with the Macau Special Administration Region Government's strategy to develop for the prosperity of Macau.

About Teradata Division

Teradata (www.teradata.com), a division of NCR Corporation (NYSE:NCR), is the global technology leader in enterprise data warehousing, analytic applications and data warehousing services. Organizations around the world rely on the power of Teradata's award-winning solutions to get a single, integrated view of their business to enhance decision-making, customer relationships and profitability. As a growing business, Teradata is always looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 outstanding talent. To learn more about Teradata career opportunities, visit www.teradata.com/careers.

About NCR Corporation

NCR Corporation (NYSE:NCR) is a leading global technology company helping businesses build stronger relationships with their customers. NCR's Teradata[R] data warehouses, ATMs, retail systems, self-service solutions and IT services provide Relationship Technology[TM] that maximizes the value of customer interactions and helps organizations create a stronger competitive position. Based in Dayton, Ohio, NCR (www.ncr.com) employs approximately 29,300 people worldwide.

NCR and Teradata are trademarks or registered trademarks of NCR Corporation in the United States and other countries.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Article Type:Company overview
Date:Oct 4, 2006
Words:929
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