CompactFlash Wins Design Slot in New Sound Vision Clarity 2.0 Platform for Digital Cameras.SUNNYVALE Sunnyvale, city (1990 pop. 117,229), Santa Clara co., W Calif., near San Francisco; settled 1849, inc. 1912. A city in Silicon Valley, its many manufactures include semiconductors; machinery and instruments; electrical, electronic, and aerospace products; , Calif.--(BUSINESS WIRE)--Aug. 17, 1998--SanDisk Corporation (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :SNDK) announced today that the new Sound Vision Inc. Clarity Clarity is the property of being clear or transparent. Clarity can refer to one's ability to clearly visualize an object or concept, as in thought, understanding, and the "mind's eye", as well as the traditional notion of visual perception, that is, with the 2.0 Digital Imaging Platform for digital camera manufacturers includes design reference for CompactFlash A flash memory format introduced in 1994 by SanDisk Corporation, Milpitas, CA (www.sandisk.com). At 36.4 x 42.8 x 3.3 mm, CompactFlash (CF) cards are larger than other flash formats, but have become very popular for storage in digital cameras. (TM) (CF(TM)) memory cards as digital film. SanDisk This article is about SanDisk Corporation. For Computer Storage Device in Storage Area Network (SAN), see Storage Area Network. SanDisk Corporation (NASDAQ: SNDK), formerly SunDisk invented CompactFlash. The Clarity 2.0, a one chip digital still imaging platform, consists of hardware, software and services which are designed to provide digital camera manufacturers with a highly integrated solution. Clarity 2.0 shortens time-to-market while decreasing development costs of new products. Nelson Chan, vice president of marketing at SanDisk, said, "The Clarity 2.0 design platform is an excellent indication that digital camera manufacturers are dedicated to the fast growing market of digital imaging. SanDisk is pleased to have its CompactFlash memory card chosen as a design element for the new Clarity 2.0 platform. With 49 digital cameras currently on the market using CompactFlash as digital film, it is clear that Sound Vision has made the right choice to include CF." Stuart Nixdorff, vice president of sales at Sound Vision, said, "Our Clarity 2.0 design platform is designed to support sensor A device that measures or detects a real-world condition, such as motion, heat or light and converts the condition into an analog or digital representation. An optical sensor detects the intensity or brightness of light, or the intensity of red, green and blue for color systems. resolutions of over 2 megapixels. This high resolution camera design requires us to integrate high capacity film cards. SanDisk is shipping the industry's highest capacity CF cards and plans to keep that leadership role in the future. We are delighted to include SanDisk CompactFlash as a reference element of our new Clarity 2.0 design platform. With a flawless record for reliability and compatibility, SanDisk CF cards are being used by most of the top digital camera manufacturers and by adding support in our Clarity 2.0 platform, we expect they will continue to be the leading CompactFlash company." SanDisk's CF memory cards are available at retail locations in capacities of 4, 8, 10, 15, 20, 24, 30, 40, and 48MB. SanDisk is the only company to offer a 10 Million Picture Guarantee(TM) with every SanDisk CF sold. SanDisk Corporation, the world's largest supplier of flash data storage products, designs, manufactures and markets industry-standard, solid-state sol·id-state adj. Based on or consisting chiefly or exclusively of semiconducting materials, components, and related devices. solid-state Adjective data, digital imaging and audio storage products using its patented, high density flash memory and controller technology. SanDisk is based in Sunnyvale, CA. The matters discussed in this news release contain forward looking statements that are subject to certain risks and uncertainties as described under the caption "Risk Factors" in the company's annual report on Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. and quarterly reports on Form 10-Q Form 10-Q See 10-Q. , filed with the Securities and Exchange Commission. The company assumes no obligation to update the information in this release. CompactFlash, CF and 10 Million Picture Guarantee are trademarks of SanDisk Corporation. All trade names are either registered trademarks or trademarks of their respective holders. SanDisk's web site/home page address: http://www.sandisk.com
CONTACT: SanDisk
Brandon Talaich, 408/542-0624
btalaich@sandisk.com
or
Nelson Chan, 408/542-0456
nchan@sandisk.com
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