Articles from Communication World (September 1, 2006)

Title	Author	Type	Words
Advanced Learning Institute.		Brief article	89
Bridging the cultural divide: a Western PR consultant working in an Eastern country balances often contradictory traditions.		Interview	694
Change for the better: engaging senior leaders to communicate change to employees throughout the organization.	Gay, Chris		1696
Choosing words with care.	Spring, Natasha		515
Creative solutions to cultural challenges.	Spring, Natasha		102
Delivering the message one person at a time: EXCEL Award winner Rajesh Subramaniam talks about communication's impact on FedEx Canada employees and customers.	Spring, Natasha	Interview	1702
Ethics study garners media attention.			210
Managing up and down: whether you're learning the ropes or simply need a refresher, this book presents the fundamentals of management.	Carthew, Alastair		545
Measuring up: India's Tata Chemicals Ltd. scores with a comprehensive program to assess internal communication programs.	Patil, Sujit M.	Survey	1426
Open communication during litigation: just good business: when there's a crisis, your best bet is to be honest and straightforward, immediately following the incident and during any investigation thereafter.	Langston, R. Carter		1132
PG&E takes the lead in leadership; charged with overseeing a massive business and cultural transformation, the California utility establishes a dedicated leadership team to guide employees.	Stefan, Virginia		1261
Research and Measurement Conference takes on communication ROI.		Brief article	157
Spreading the word: an already strong PR community has the potential to grow even more as developing nations in Asia embrace the concept.	Carthew, Alastair		1158
Take it to the limit: manipulate the edges of the frame to shape the meaning of your photo.	Douglis, Philip N.		769
Taking the high road in China: marketers are finding new opportunities--and challenges--as they bring their brands into China.	Spring, Natasha	Interview	2068
The power of connection: presenters and attenders at this year's IABC Conference find that communication and connection are one and the same.	Khodarahmi, Sue		701
What is the best rebranding or brand revitalization effort you've seen?			607
Where we're headed.	Garrett, Kellie	Interview	1489
Why punish, when you can reward? Online or off-line, there are simple steps you can take to make your customers feel valued.	Fernando, Angelo		1085
You're stylin' now: there's no need to reinvent the wheel when you follow an established style guide, but do make it your own.	Khodarahmi, Sue		1411