Commtouch and MyPoints.com Team Up to Deliver Special Offers in Time for Holidays.SANTA CLARA Santa Clara, city, Cuba Santa Clara (sän`tä klä`rä), city (1994 est. pop. 217,000), capital of Villa Clara prov., central Cuba. , Calif.--(BUSINESS WIRE)--Nov. 16, 1999-- New Agreement Will Give Web-Based Email Web-based email or webmail is a term referring to an e-mail service intended to be primarily accessed via a web browser, as opposed to through an application such as Microsoft Outlook or Outlook Express, Mozilla's Thunderbird or Apple's Mail. Users Opportunity to Earn Rewards by Joining MyPoints Commtouch Software (Nasdaq:CTCH CTCH Common Traffic Channel ), a leading global provider of Web-based email solutions for corporations and major online community sites, today announced an agreement with MyPoints.com (Nasdaq:MYPT MYPT myosin phosphatase target (biochemistry) MYPT Merseyside Young People’s Theatre (UK) MYPT Maramures Young People's Trust (UK) ). MyPoints.com is a leading provider of online direct marketing, incentive and loyalty products, bringing Web users special offers and rewards ahead of the holiday shopping season. Under the terms of the agreement, MyPoints(R) will be extended to the rapidly growing Commtouch network of 150,000 partner sites, including About.com, Excite International, First USA, Go2Net and BusinessWeek magazine. Registered users who use email offered from any Commtouch partner site will earn rewards by co-registering for the MyPoints Program. Points may be redeemed for a wide variety of goods and services In economics, economic output is divided into physical goods and intangible services. Consumption of goods and services is assumed to produce utility (unless the "good" is a "bad"). It is often used when referring to a Goods and Services Tax. , including travel awards, free long distance cards and brand-name merchandise. "Enhancing our product with the MyPoints Program is another example of the Commtouch commitment to providing end users with the best email services in the market today," said Yael Elish, Vice President of Strategic Development for Commtouch. "We chose MyPoints for their dedication to customer satisfaction and leading market position." "Commtouch is a leader in the consumer email environment," said Steve Parker Dr. Steven Parker (better known as "Steve" or "Stevo") is a fictional character in the Australian soap opera Neighbours. The character, played by Steve Bastoni, debuted on screen on July 23, 2007. , Senior Vice President of Marketing for MyPoints.com. "Thanks to this new agreement, Commtouch email users will have the opportunity to earn rewards and enjoy money-saving discounts and special offers tailored to their interests just in time for the holidays." About MyPoints.com MyPoints.com, Inc. (Nasdaq:MYPT) is a leading provider of Internet direct Internet Direct, also known as "Indy", is a free software / open source socket library written in Object Pascal, an object-oriented version of Pascal. It includes clients, servers, TCP, UDP, and raw sockets, as well as over 100 higher level protocols implementations such as SMTP, marketing, incentive and loyalty products. The Company operates MyPoints(R), an Internet direct marketing membership program, as well as a network of branded Internet loyalty point programs based on the Company's rewards infrastructure technology. During the quarter ended Sept. 30, 1999, MyPoints.com served the direct marketing needs of 224 leading advertisers, and closed the quarter with 4.2 million members. The MyPoints Program offers direct marketers an approach to Internet advertising Delivering ads to Internet users via Web sites, e-mail, ad-supported software and Internet-enabled cellphones. Also called an "ad network," Internet advertising organizations act as a middleman between the advertiser and the Web sites and software publishers that display the ads. that integrates targeted email and Web-based offers with the infrastructure to give consumers points as an incentive to respond to those offers. Points earned in the program may be redeemed for a wide variety of products and services, such as travel awards, gift certificates, and prepaid phone cards, from more than 50 brand-name rewards providers. MyPoints.com's loyalty technology -- the Digital Loyalty Engine(TM) -- has been chosen to power online loyalty programs of leading Internet companies such as Excite@Home, Prodigy and XOOM XOOM Extraction of Object Oriented Software Metrics .com. MyPoints.com has sales offices in major cities nationwide. For direct marketing and loyalty product information, please call toll-free 800/890-9351, 415/676-3700 from outside North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , or visit www.mypoints.com. Statements in this press release regarding MyPoints.com, Inc.'s business that are not historical facts are "forward-looking statements" that involve risks and uncertainties. For a discussion of such risks and uncertainties, which could cause actual results to differ from those contained in the forward-looking statements, see "Risk Factors" in the Company's prospectus dated Aug. 19, 1999. About Commtouch Serving 7.5 million active Email boxes and more than 200 clients around the world, Commtouch is a leading provider of outsourced email and messaging services for corporations and consumers worldwide. Commtouch email is designed for superior performance and rapid scalability, offering end user interfaces in 16 of the world's major languages. With more than eight years of delivering intuitive, award-winning email software, Commtouch provides its customers a truly comprehensive turn-key email service, together with options for premium communications services and direct marketing opportunities. Founded in 1991, Commtouch has offices in Silicon Valley, New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. , London and Tel Aviv Tel Aviv (tĕl əvēv`), city (1994 pop. 355,200), W central Israel, on the Mediterranean Sea. Oficially named Tel Aviv–Jaffa, it is Israel's commercial, financial, communications, and cultural center and the core of its largest . Additional Company information may be obtained by visiting www.Commtouch.com. Note to Editors: MyPoints is a trademark of MyPoints.com, Inc. Commtouch is a registered trademark of Commtouch Software Ltd. Terms and product names in this document may be trademarks of others. |
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