Commission Junction Announces Web Services Offering; Powerful New Offering Puts Control in the Hands of Advertisers & Publishers to Create Dynamic & Customized Performance Marketing Programs.WESTLAKE VILLAGE, Calif. -- ValueClick, Inc.'s (Nasdaq:VCLK VCLK Video Clock VCLK Virtual Clock VCLK Value Click ) Commission Junction Commission Junction is an online advertising company owned by ValueClick. They are specifically in the affiliate marketing industry. Commission Junction is the largest affiliate network in north America, powering almost 50% of the top 500 web retailers affiliate marketing , the leading global provider of advanced affiliate marketing Affiliate marketing is a method of promoting web businesses (merchants/advertisers) in which an affiliate (publisher) is rewarded for every visitor, subscriber, customer, and/or sale provided through his/her efforts. solutions, announced today the release of its Web Services (1) Loosely, any online service delivered over the Web. Such usage appears in articles from non-technical sources, but not in IT-oriented publications, because definition #2 below describes the correct use of the term. for advertisers and publishers. By offering a comprehensive Web Services solution, Commission Junction is enabling its clients and third parties to develop their own applications to create unique products or consumer experiences in the CJ Marketplace. Advertisers can now offer publishers enhanced access to their product catalog catalog, descriptive list, on cards or in a book, of the contents of a library. Assurbanipal's library at Nineveh was cataloged on shelves of slate. The first known subject catalog was compiled by Callimachus at the Alexandrian Library in the 3d cent. B.C. data feeds, enabling publishers to present the most up-to-date product information to their visitors in the most desirable manner. In addition, advertisers benefit from the ability to customize affiliate program sign-up and login Signing in and gaining access to a network server, Web server or other computer system. The process (the noun) is a "login" or "logon," while the act of doing it (the verb) is to "log in" or to "log on. areas, allowing for the creation of a truly branded experience for the publishers in their affiliate marketing programs. Publisher functionality includes direct access to advertisers' Product Catalog data in real-time and the ability to perform searches based on keyword, UPC (Universal Product Code) The standard bar code printed on retail merchandise, which is administered by GS1 US, Brussels, Belgium and Lawrenceville, NJ (www.gs1.org). , manufacturer, model number, advertiser ad·ver·tise v. ad·ver·tised, ad·ver·tis·ing, ad·ver·tis·es v.tr. 1. To make public announcement of, especially to proclaim the qualities or advantages of (a product or business) so as to increase , SKU (StockKeeping Unit) The number of one specific product available for sale. If a hardware device or software package comes in different versions, there is an SKU for each one. SKU - stock-keeping unit and more. "We have been eagerly awaiting the release of Commission Junction's Web Services," said Jason Weiser, Partner Marketing Manager at Snapfish, a service of HP. "Using this functionality, our publishers will be able to get product data in a faster, more customizable manner. This release contributes to Commission Junction's status as the industry leader and one stop shop for affiliate marketing solutions. We are truly excited to benefit from these advances." As part of the Web Services launch, Commission Junction has also created a community Web site for its clients. Located at http://webservices.cj.com, the site will contain announcements, articles, sample applications and access to new Web Services and resources. In addition, the site's forum will allow users to discuss, exchange and share their own applications and best practices. "I am excited to announce the availability of our Web Services. Through this release, we will enable our clients to take their affiliate marketing programs to the next level where the creation of unique customer experiences is a reality," said Tom Vadnais, president of ValueClick U.S. and general manager of Commission Junction and Mediaplex. "Our clients are continually con·tin·u·al adj. 1. Recurring regularly or frequently: the continual need to pay the mortgage. 2. on the forefront of driving new ways to improve leads and sales, and this development helps them take their innovations farther and faster in ways only limited by the imagination. Commission Junction is driving the next phase of innovative services to the affiliate marketing community. I am looking forward to the creativity and development that will result from this launch." About Commission Junction Commission Junction (www.cj.com) provides advanced performance marketing solutions that help marketers increase online leads and sales. By facilitating strategic relationships between advertisers and publishers, Commission Junction leverages its proven expertise in affiliate marketing and search marketing to drive measurable results for its clients. About ValueClick, Inc. ValueClick, Inc. (Nasdaq:VCLK) is one of the world's largest integrated online marketing companies, offering comprehensive and scalable solutions to deliver cost-effective customer acquisition for advertisers and significant revenue for publishers. Through its individual brands, ValueClick's performance-based solutions allow advertisers and publishers to reach their potential through all online marketing channels, including display advertising, affiliate marketing, lead generation, search, e-mail, and comparison shopping. ValueClick brands include Commission Junction, HiSpeed Media, Mediaplex, PriceRunner, ValueClick Media, and Webclients. For more information, please visit www.valueclick.com. |
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