Commission Junction Adds Keen.com to Its Affiliate Marketing Network; Live Answer Community Will Offer Links to Its Services to More Than 300,000 Commission Junction Affiliates.

Business Editors

SANTA BARBARA, Calif.--(BUSINESS WIRE)--Nov. 7, 2000

Commission Junction (www.cj.com), the leading affiliate marketing solutions provider, today announced the addition of Keen.com, the Live Answer Community where people get answers to their questions over the phone, to its affiliate marketing network.

Keen.com will offer its affiliates links to their choice of categories, such as Money & Career or Home & Family, or to individual listings of particular KeenSpeakers - those who have made themselves available to provide answers on Keen.com for a per-minute fee.

"A strong affiliate program can greatly affect traffic and revenue," said John Somorjai, vice president, business development, Keen.com. "Our relationship with Commission Junction will strengthen this program both in terms of the services we offer to current affiliates and the recruiting process for new ones."

Commission Junction will provide Keen.com with all benefits of its affiliate program, including:

-- offering Keen.com links and banners to more than 300,000 Commission Junction affiliates;

-- providing online reporting for all of Keen.com's affiliates and links;

-- providing Keen.com affiliates with independently verified tracking; and,

-- calculating and paying commissions to Keen.com's affiliates.

At Keen.com, consumers browse a directory of people who can answer their questions, click on a person's "Call Now" icon, and connect for a live phone call. Because Keen.com makes the calls, consumers' phone numbers and other personal information are never revealed. People sell what they know on topics ranging from personal advice to computers to taxes by creating listings that describe their knowledge at a per-minute fee they set. Quality information exchanges are ensured through Keen.com's consumer-based rating system and credential verification service.

Content sites interested in signing up for the Keen.com affiliate program can join for free at http://www.keen.com/documents/corpinfo/affiliates.asp.

"People go to the Web looking for answers. Keen.com offers perhaps the most direct way for people to find that answer from a credible source. I'm sure our affiliates will find Keen.com to be a very valuable addition to Commission Junction's merchant base," said Commission Junction CEO Lex Sisney.

About Commission Junction

Commission Junction, the leading affiliate marketing solutions provider, has transformed sophisticated affiliate marketing software into an affordable and easy-to-use Web-based service that provides a turn-key solution for managing revenue-sharing relationships.

As an application services provider (ASP), Commission Junction provides a network of more than 1,000 merchants and 300,000 content sites with a comprehensive suite of affiliate marketing, management, recruitment and administrative services delivered on-demand via the Internet. Content sites place products, ads and links directly in and around their content and earn commissions. Online merchants extend their reach, build their brand, drive sales and lower customer acquisition costs - all on a pay-for-performance basis.

Commission Junction's network includes leading online merchants Excite@Home (NASDAQ:ATHM), Ticketmaster Online-Citysearch, and Capital One (NYSE:COF), and major content sites Road Runner and weather.com. With a staff of 150, Commission Junction is headquartered in Santa Barbara, Calif., with sales offices in San Francisco, New York, London, Amsterdam and Hong Kong. For additional information, visit www.cj.com or call 800/761-1072.