CommercialWare Releases White Paper Defining Business Strategies for Successful Retailers in New Economy.Business/Technology Editors NATICK, Mass.--(BUSINESS WIRE)--Aug. 15, 2000 CommercialWare, Inc., a leading provider of retail commerce solutions, today announced the release of a comprehensive white paper outlining the key requirements necessary for retailers to successfully build a strong multi-channel presence. Entitled en·ti·tle tr.v. en·ti·tled, en·ti·tling, en·ti·tles 1. To give a name or title to. 2. To furnish with a right or claim to something: "Successful Retailing in the Internet Economy The Internet Economy refers to conducting business through markets whose infrastructure is based on the Internet and World-Wide Web. An Internet economy differs from a traditional economy in a number of ways, including: communication, market segmentation, distribution costs, and price. ," the paper identifies strategies designed to help retailers build a solid enterprise-wide infrastructure that maximizes the power of the Internet to drive revenue and growth, maximize efficiency across the organization to decrease customer acquisition costs, and sustain the highest levels of customer satisfaction. The paper is currently available for download from CommercialWare's Web site at: http://www.commercialware.com/whitepaper. To enable successful retail convergence across multiple channels, CommercialWare has developed and deployed a software suite for multi-channel retailers - retail.dot.commerce, which is a fully scaleable e-commerce solution that has the capability to manage 11 integrated business functions, including enterprise-wide order management, fulfillment and customer service. It has been deployed by more than 80 retail brands - most recently at Staples staples U-shaped stainless steel or vitallium units with sharp points used for surgical fixation. epiphyseal staples used to staple epiphysis to metaphysis; have metal bracing at the corners. , Inc., Target Corporation and Casual Corner Group. "Convergence has brought about an imperative for retailers to leverage the Internet to drive efficiency throughout the extended value chain as well as establish processes to come closer to their customers and suppliers," said Amish Mehta, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of CommercialWare. "Our goal with this white paper is to provide the industry with our concept of the success factors for retailers to transform themselves in the Internet economy. Based upon our rich domain expertise and our own customers' successes, these requirements will help retailers establish a strong online presence, and integrate the Web channel with traditional channels like the catalog catalog, descriptive list, on cards or in a book, of the contents of a library. Assurbanipal's library at Nineveh was cataloged on shelves of slate. The first known subject catalog was compiled by Callimachus at the Alexandrian Library in the 3d cent. B.C. , kiosks and stores for a seamless shopping experience for the consumer." Successful Retailing in the Internet Economy discusses the following topics in detail: -- Identifying the seven pain points retailers must solve to achieve successful retail convergence. -- Integrating all sales channels to maximize successful retail convergence. -- Evaluating the emergence and availability of customized e-commerce software for retailers. -- Increasing customer satisfaction and building customer loyalty. -- Determining the reason behind the need to build a customer-focused retail value chain. -- Achieving return on infrastructure investments within three months of deployment. -- Saving more than $1 million in operational costs within one year of software deployments Software deployment is all of the activities that make a software system available for use. The general deployment process consists of several interrelated activities with possible transitions between them. . About CommercialWare CommercialWare, Inc. is a leader in retail e-commerce solutions, serving the eConsumer industry. CommercialWare's retail.dot.commerce suite provides the end-to-end e-business infrastructure for retailers and e-tailers - with a robust, integrated approach to online commerce, order management, e-fulfillment and customer service. With CommercialWare retail commerce solutions, companies can increase brand equity, drive growth, provide consistent customer interactions through all sales, marketing and customer service activities, and dramatically improve the customer shopping experience across the internet and other retail channels. CommercialWare powers retail commerce for more than 80 brands at companies such as Saks Fifth Avenue Saks Fifth Avenue is a chain of upscale American department stores that is owned and operated by Saks Fifth Avenue Enterprises (SFAE), a subsidiary of Saks Incorporated. It competes in the elite luxury department store market with Neiman Marcus, Bergdorf Goodman and Barneys New , Target, Brooks Brothers Brooks Brothers is the oldest surviving men's clothier in the United States, founded in 1818. The privately owned company is owned by Retail Brand Alliance, a spinoff of Luxottica, and is headquartered on Madison Avenue in New York City. , Starbucks, EBWorld.com, J. Jill, Disney, Frederick's of Hollywood Frederick's of Hollywood is a well known retailer of lingerie in the United States, with stores in many modern shopping malls across the USA. The business was started by Frederick Mellinger (inventor of the push-up bra) in 1946. , Ritz Ritz elegant and luxurious hotel opened in Paris in 1898 by César Ritz; hence, ‘ritzy, putting on the ritz.’ [Fr. Hist.: Wentworth, 429] See : Luxury Camera and Patagonia. For more information, visit CommercialWare on the Web at http://www.commercialware.com. |
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