Commercial Weight Loss Programs Need to Innovate their Programs and Reinvent Themselves to Cope with Increasing Competition.DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c30651) has announced the addition of Commercial Weight Loss Programs in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. to their offering. E[acute accent acute accent n. A mark (´) indicating: a. that a vowel is close or tense, as é in French été. b. that a vowel or syllable has a high or rising pitch, as in Chinese or Ancient Greek. c. ]The commercial weight loss program market faces pressure from a variety of sources. Fad diets fad diet Popular nutrition Any of a number of weight-reduction diets that either eliminate one or more of the essential food groups, or recommend consumption of one type of food in excess at the expense of other foods; FDs rarely follow modern principles for losing , like the low-carb craze, took a toll on the market. The softened economy of 2001 and 2002 had an impact on pricier weight loss programs, as consumers avoided financial commitments and dieted on their own with newer online models growing faster than center-based models. E[acute accent]Women and Baby Boomers See generation X. are the primary consumer of commercial weight loss programs. However, men and Hispanics also have weight issues that need to be addressed, creating an opportunity for commercial weight loss programs to develop tailored programs for these groups. Hispanics will prefer programs in Spanish and with awareness of Hispanic culture Hispanic culture is a term used to identify the culture found in Spain and in the countries that were part of the Spanish Empire, including Mexico, Peru and other countries that were formerly part of New Spain and the Viceroyalty of Peru. and cuisine. To be successful at attracting a male market, weight loss programs should be designed with men's unique weight loss needs and concerns in mind. E[acute accent]In general, commercial weight loss programs need to innovate their programs and reinvent re·in·vent tr.v. re·in·vent·ed, re·in·vent·ing, re·in·vents 1. To make over completely: "She reinvented Indian cooking to fit a Western kitchen and a Western larder" themselves in order to be viewed as fresh and interesting to a public overloaded with dieting options. E[acute accent]This report focuses on companies that provide supervised weight loss consulting and services for members, in both traditional and online settings. These services typically include counseling, support meetings or check-ins, and for some, daily shelf-stable meals and snacks. This report covers only those services where weight-loss assistance is the primary service. E[acute accent]Companies mentioned: E[acute accent]--Weight Watchers E[acute accent]--Jenny Craig E[acute accent]--eDiets E[acute accent]For more information visit http://www.researchandmarkets.com/reports/c30651 |
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