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Comcast and Toon Disney Bring ``Passport to Reading'' to Greensburg Hempfield Area Library -- Wednesday, June 25th; Story Time Features a Special Appearance by Belle.


Entertainment Editors/City Desks/Education Writers

PITTSBURGH--(BUSINESS WIRE)--June 20, 2003

Comcast and Toon Disney will host "DisneyHand Reading Together with Belle" as part of Toon Disney's "Passport passport

Document issued by a national government identifying a traveler as a citizen with a right to protection while abroad and a right to return to the country of citizenship. It is normally a small booklet containing a description and photograph of the bearer.
 To Reading" initiative and the Comcast Reading Network. The program will kick-off at 10:00 a.m. on Wednesday, June 25, at the Greensburg Hempfield Area Library (Children's Library, 237 South Pennsylvania Ave.). The event will repeat at 11:30 a.m.

This special event is designed to promote reading as an engaging summer activity among children while increasing participation in the Greensburg Hempfield Area Library's "Get in the Game @ Your Library" summer reading program. The library gives incentives to support reading behavior that will help children enjoy reading and improve literacy skills. Any child from birth to 12 years of age may participate in the program. Children who are not reading independently may count books that are read to them. The Summer Reading Program and the events associated with it are free to the public.

The children attending will be treated to a special story reading led by one of Disney's most beloved princesses, Belle, from the animated classic "Beauty and the Beast Beauty and the Beast is a traditional fairy tale (type 425C -- search for a lost husband -- in the Aarne-Thompson classification). The first published version of the fairy tale was a meandering rendition by Madame Gabrielle-Suzanne Barbot de Villeneuve, published in ."

"With the 'Toon Disney's Passport To Reading' program we are helping children build a strong foundation of communication and comprehension comprehension

Act of or capacity for grasping with the intellect. The term is most often used in connection with tests of reading skills and language abilities, though other abilities (e.g., mathematical reasoning) may also be examined.
 skills necessary to succeed in school and in life," said Ben Pyne, Senior Vice President, Affiliate Sales and Marketing, ABC ABC
 in full American Broadcasting Co.

Major U.S. television network. It began when the expanding national radio network NBC split into the separate Red and Blue networks in 1928.
 Cable Networks Group. "Moreover, we hope to influence children's regard for books by helping them discover the joys and benefits of reading for fun."

"Comcast is proud to be able to work with the Greensburg Hempfield Area Library to help promote their 'Get in the Game' summer reading program," said Tom Tidd, Vice President and General Manager, Comcast. "Through their current reading initiative and the Comcast Reading Network's partnership with Toon Disney, we are enhancing the learning experience of students during a time of the year when they would not typically gravitate grav·i·tate  
intr.v. grav·i·tat·ed, grav·i·tat·ing, grav·i·tates
1. To move in response to the force of gravity.

2. To move downward.

3.
 toward books and turning them on to an advantageous form of entertainment."

In order to benefit from advances in technology, Comcast believes that young people need to maintain basic literacy and reading skills. Through support of local reading initiatives, the Comcast Reading Network is a company-wide effort dedicated to advancing literacy levels and reading skills in Comcast communities.

Studies show that failure to practice reading during the summer break puts children at risk of losing 10 to 40 percent of what they have learned throughout the school year(1). Toon Disney and Comcast -- in conjunction with support from DisneyHand, the worldwide outreach Outreach is an effort by an organization or group to connect its ideas or practices to the efforts of other organizations, groups, specific audiences or the general public.  arm of The Walt Disney Noun 1. Walt Disney - United States film maker who pioneered animated cartoons and created such characters as Mickey Mouse and Donald Duck; founded Disneyland (1901-1966)
Disney, Walter Elias Disney
 Company, are committed to enhancing the "Get in the Game" summer reading program by heightening height·en  
v. height·ened, height·en·ing, height·ens

v.tr.
1. To raise or increase the quantity or degree of; intensify.

2. To make high or higher; raise.

v.intr.
 public awareness and building community goodwill through the "DisneyHand Reading Together with Belle" launch event. Additional information support will be provided via PSAs and the Toon Disney website.

Kids and parents are invited to take advantage of Toon Disney's website to access online resources including recommended book lists and age-appropriate reading tips, as well as information on how to participate in the rewards program. For more information on Toon Disney's "Passport To Reading" program or to learn how families can get involved, log onto http://www.toondisney.com.

The Greensburg Hempfield Area Library's "Get in the Game @ Your Library" summer reading program is a way to encourage kids to keep reading for fun during the summer months. The library gives incentives to support reading behavior that will help children enjoy reading and improve literacy skills. Any child from birth to 12 years of age may participate in the program. Children who are not reading independently may count books that are read to them. The Summer Reading Program and the events associated with it are free to the public.

Encompassing all of the ABC Cable Networks Group channels -- ABC Family


The novelty of research or terms used in this article is disputed.
, Disney Channel Editing of this page by unregistered or newly registered users is currently disabled due to vandalism. , SOAPnet, and Toon Disney -- "Learning Together!" is a public affairs Those public information, command information, and community relations activities directed toward both the external and internal publics with interest in the Department of Defense. Also called PA. See also command information; community relations; public information.  initiative created to improve children's learning and personal growth through encouragement of family involvement.

Toon Disney, the 24-hour all-toon network, showcases Disney's vast library of animation from seven decades of magic with series and specials to shorts and movies, as well as a variety of acquired animated programs. Currently available in 39 million homes, Toon Disney is a division of ABC Cable Networks Group, a subsidiary of The Walt Disney Company.

About Comcast Cable

Headquartered in Philadelphia, Comcast Cable is a division of Comcast Corporation, a developer, manager and operator of broadband broadband

Term describing the radiation from a source that produces a broad, continuous spectrum of frequencies (contrasted with a laser, which produces a single frequency or very narrow range of frequencies).
 cable networks and provider of programming content. Operating in 17 of the United States' 20 largest metropolitan areas, Comcast is one of the leading communications, media and entertainment companies in the world. Providing basic cable, Digital Cable, high-speed Internet See broadband.  and telephone services, Comcast is the company to look to first for the communications products and services that connect people to what's important in their lives. The company's 55,000 employees, in six divisions, serve more than 21 million customers.

(1) San Antonio Express-News The San Antonio Express-News is the daily newspaper of San Antonio, Texas. It is ranked as the third-largest daily newspaper in the state of Texas in terms of circulation, and is one of the leading news sources of South Texas, with offices in Austin, Brownsville, Laredo, and , 2001
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jun 20, 2003
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