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Comcast International Media Group Signs With Computer Applications Development for MediaRights[TM] Rights Management System.


BURBANK, Calif. -- Comcast International Media Group (CIMG CIMG Central Institute for Meteorology and Geodynamics ) has signed a deal with Computer Applications Development, Inc. (CAD), a leading developer of software solutions for media companies, providing the new rights management system MediaRights[TM] to the company's sales and business operations Business operations are those activities involved in the running of a business for the purpose of producing value for the stakeholders. Compare business processes. The outcome of business operations is the harvesting of value from assets  teams.

"We feel incredibly honored to work with such a dynamic and successful company like Comcast International Media Group," said CAD co-founder Roland Serebrakian. "We felt certain that with our new MediaRights[TM] it would enable CIMG to effectively navigate their vast content library, while successfully managing their sales process A sales process is a systematic approach for performing product or service sales. The reasons for having a sales process include seller and buyer risk management, achieving standardized customer interaction in sales and scalable revenue generation. ."

MediaRights[TM] is a web-based, modular designed In the context of systems engineering, modular design — or "modularity in design" — is an approach aiming to subdivide a system into smaller parts (modules) that can be independently created and then used in different systems to drive multiple functionalities.  system that manages the entire sales process from beginning to end. It allows distributors, producers and licensors to create rights, run availabilities, generate and manage sales orders The sales order, sometimes abbreviated as SO, is an order received by a business from a customer. A sales order may be for products and/or services. Given the wide variety of businesses, this means that the orders can be fulfilled in several ways. , set payment terms, define contract terms, service materials, generate catalogs and view accounting reports. CAD won this contract after a competitive RFP (Request For Proposal) A document that invites a vendor to submit a bid for hardware, software and/or services. It may provide a general or very detailed specification of the system.

1. (business) RFP - Request for Proposal.
2.
 process, and has finalized phase one of implementation of the new system.

"Our international sales activity has expanded exponentially in recent years," said CIMG's Senior Vice President of Business Operations, Cheryl L. McDermott. "MediaRights'[TM] comprehensive and flexible system is the ideal solution for our needs, empowering our group to fully manage and track programming and international program licenses for the E! Entertainment Television, The Style Network, G4, Versus, and Golf Channel libraries in an efficient and cost-effective manner."

Roll out of MediaRights'[TM] latest version, 10.0, is set for October 2009, prior to MIPCOM. MediaRights[TM] representatives will be in the i-Zone, G3.20A, Level 3.

About Computer Applications Development:

Computer Applications Development, Inc. (CAD) is a Burbank-based software company. Founded in 1989, CAD boasts over 20 years of experience and expertise in software development and media distribution. CAD's International TeleVision Research (ITVR) research product is the entertainment industry's standard tool for television research, tracking over 54 million telecasts worldwide, along with episodes and ad revenue. CAD's MediaRights[TM] is a rights management system with unparalleled features to exploit content libraries. CAD provides exceptional cost-effective software solutions to the media industry. MIPCOM 2009 location: i-Zone, G3.20A, Level 3.

For more information, please visit www.cadusa.com.

About Comcast International Media Group:

Comcast International Media Group (CIMG) is a division of the leading US media conglomerate Comcast Corporation. Launched in 2007, CIMG manages the sale and distribution of Comcast Corporation's programming assets outside the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  via traditional and new media platforms. With offices in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , London and Hong Kong Hong Kong (hŏng kŏng), Mandarin Xianggang, special administrative region of China, formerly a British crown colony (2005 est. pop. 6,899,000), land area 422 sq mi (1,092 sq km), adjacent to Guangdong prov. , CIMG oversees everything from programming syndication, channel distribution, and new media and DVD DVD: see digital versatile disc.
DVD
 in full digital video disc or digital versatile disc

Type of optical disc. The DVD represents the second generation of compact-disc (CD) technology.
 distribution to production, co-production and format sales. CIMG also manages International Media Distribution (formerly International Networks), the leading provider of in-language and multi-ethnic programming in the United States. CIMG represents Comcast's core programming assets including E! Entertainment Television, The Style Network, G4, The Golf Channel and Versus. Currently, CIMG programming can be seen in over 160 countries, reaching over 600 million homes daily.
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Comment:Comcast International Media Group Signs With Computer Applications Development for MediaRights[TM] Rights Management System.
Publication:Business Wire
Geographic Code:1U9CA
Date:Sep 15, 2009
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