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Columbia Sportswear Signs Licensing Agreement for Shoe and Apparel Care Products.


Business Editors/Retail Writers

PORTLAND, Ore.--(BUSINESS WIRE)--Jan. 30, 2004

Columbia Sportswear Columbia Sportswear Company NASDAQ: COLM is a United States company that manufactures and distributes outerwear and sportswear. Founded in 1938 by the late Paul Lamfrom, father of present chairperson Gert Boyle, the company is headquartered in Portland, Oregon.  Company (Nasdaq:COLM COLM Column
COLM Colorado National Monument (US National Park Service)
COLM Committee On Lay Ministry
) announced today that it has signed a worldwide license agreement with Granger's International Ltd. for the design, manufacture and marketing of shoe and apparel care products. The new Columbia collection of washes, repellents, cleaners and conditioners will be available in select retail stores in April 2004.

"We are very pleased to associate ourselves with Granger's International, a company that is recognized for manufacturing and marketing top quality apparel and shoe care products," said Tim Boyle Tim Boyle (born January 28, 1984) is an Australian rules football player, playing forward with the Hawthorn Hawks of the Australian Football League. His career has been plagued by injuries. , Columbia Sportswear's President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "We are very excited about the business opportunities that await Columbia with the launch of this program."

While shoe and apparel care products complement Columbia's outdoor offerings, the production of these items is highly specialized. Therefore, Columbia opted to pursue a license agreement rather than design and manufacture the collection in-house.

"We're very excited about the Columbia agreement and our continued business expansion around the world," said Allen Slade, Granger's North American North American

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 Manager and Project Coordinator. "We look forward to building a comprehensive line of products that help maintain the comfort and performance of Columbia's clothing and footwear."

Granger's International Ltd. was established in 1937 in the United Kingdom and currently sells products in over 42 countries under the direction and ownership of Mr. Martyn Rose. The Company has become an industry leader in products used to clean and waterproof footwear, clothing and tents.

ABOUT COLUMBIA SPORTSWEAR

Founded in 1938 in Portland, Oregon, Columbia Sportswear Company is a global leader in the design, sourcing, marketing and distribution of active outdoor apparel and footwear. As one of the largest outerwear brands in the world and the leading seller of skiwear ski·wear  
n.
Clothing appropriate for various types of skiing.
 in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , the Company has developed an international reputation for quality, performance, functionality and value. To learn more about Columbia Sportswear please visit the Company's web site at www.columbia.com
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 30, 2004
Words:318
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