Columbia Sportswear Signs License Agreement with L'Amy for Eyewear; Agreement Will Add Eyewear to Outdoor Apparel Leader's Extensive Product Line.Business, Retail and Sports Editors PORTLAND, Ore.--(BUSINESS WIRE)--April 23, 2001 To further advance the large appeal of its authentic, outdoor brand, Columbia Sportswear Columbia Sportswear Company NASDAQ: COLM is a United States company that manufactures and distributes outerwear and sportswear. Founded in 1938 by the late Paul Lamfrom, father of present chairperson Gert Boyle, the company is headquartered in Portland, Oregon. Company(R) (Nasdaq:COLM COLM Column COLM Colorado National Monument (US National Park Service) COLM Committee On Lay Ministry ) today announced that it has signed a global license agreement with L'Amy Group for the design, manufacture and market of men's and women's eyewear. The extensive collection of sunglasses and ski goggles goggles, n the protective eyewear worn by dental personnel and patients during dental procedures. goggles see periocular leukotrichia. will be in retail stores by Spring 2003. "L'Amy Group is one of the top eyewear manufacturers in the world and has a stellar reputation for designing distinctive, high-quality products," said Tim Boyle Tim Boyle (born January 28, 1984) is an Australian rules football player, playing forward with the Hawthorn Hawks of the Australian Football League. His career has been plagued by injuries. , Columbia's President and Chief Executive Officer. "We are very enthusiastic about working with them to provide Columbia-branded eyewear to outdoor enthusiasts." Columbia estimates that the relevant global sun wear market is approximately $7 billion at retail. The Company opted to pursue a license agreement rather than manufacture the eyewear in-house. "While eyewear such as sunglasses and ski goggles complement Columbia's outdoor apparel and footwear business, the production of these items is highly specialized and doesn't fit into our manufacturing competency," Boyle said. "L'Amy has been producing eyewear for nearly two centuries, and their expertise will help to ensure Columbia's success in this category." Paris-based L'Amy Group is the top eyewear manufacturer in France. The 190 year-old privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. sells eyewear in more than 40 countries and 30,000 stores worldwide, with global sales hitting $77 million in 2000. L' Amy has an extensive brand portfolio including house brands and high-end licensed designer brands. Founded in 1938 in Portland, Ore., Columbia Sportswear Company(R) is a global leader in the design, sourcing, marketing and distribution of active outdoor apparel, footwear and accessories. As one of the largest outerwear manufacturers in the world and the leading seller of skiwear ski·wear n. Clothing appropriate for various types of skiing. in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , the Company has developed an international reputation by expanding its product line, emphasizing quality, performance, functionality and value. The Beanstalk Group, Columbia Sportswear's New York-headquartered trademark licensing agency of record, assisted in this transaction. |
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