Columbia Sportswear Company Signs Agreement to Display Products in 3-D With O2 Essential Marketing Technologies.Business/Technology Editors MARINA DEL REY Del Rey may refer to:
O2 Essential Marketing Technologies(TM) (AMEX AMEX See: American Stock Exchange :THD ThD abbr. Latin Theologiae Doctor (Doctor of Theology) Noun 1. ThD - a doctor's degree in theology Doctor of Theology ) (hereafter "O2") announced today that it has signed an agreement with Columbia Sportswear Columbia Sportswear Company NASDAQ: COLM is a United States company that manufactures and distributes outerwear and sportswear. Founded in 1938 by the late Paul Lamfrom, father of present chairperson Gert Boyle, the company is headquartered in Portland, Oregon. Company (Nasdaq:COLM COLM Column COLM Colorado National Monument (US National Park Service) COLM Committee On Lay Ministry ), to create and distribute enhanced three-dimensional images of their products. Under terms of the agreement, O2 will use its proprietary 3-D digital photography and programming to produce fluid, full-range rotational views for numerous Columbia Sportswear products. The 3-D images will be marketed to e-tailers as part of an alliance with Yahoo! signed in July 2000, which enables O2 to approach all of Yahoo! Shopping's authorized distributors and resellers to license O2's 3-D technology to display their products. With this agreement, O2 can leverage relationships developed with Yahoo! Shopping merchants providing an immediate sales channel and a potentially huge installed customer base. The images will be available to the manufacturers' authorized distributors and resellers and for purchase on O2's 3dimagestore.com. Commenting on the announcement, Terry Gourley, Chairman & CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of O2, stated, "We are seeing a continuous flow of prominent manufacturers signing agreements with us to include their products in O2's growing inventory of enhanced 3-D, rotational images in its 3dimagestore.com. Columbia Sportswear Company is one of many manufacturers that O2 will be announcing in the near term. Our goal is to grow that inventory to exceed 15,000 images by the end of 2001." About Columbia Sportswear Company Columbia Sportswear Company(R) (Nasdaq:COLM) is a global leader in the design, manufacture, marketing and distribution of active outdoor apparel. As one of the largest outerwear manufacturers in the world and the leading seller of skiwear ski·wear n. Clothing appropriate for various types of skiing. in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , the Company has developed an international reputation across an expanding product line for quality, performance, functionality and value. The Company offers a broad range of durable and functional outdoor apparel that represents exceptional value to the consumer. The Company's products are grouped into four broad categories -- outerwear, sportswear, rugged footwear, and related accessories -- and are sold as casual wear as well as for use in a wide range of outdoor activities, including skiing, snowboarding, hunting, fishing, hiking, and golf. Columbia distributes its products to over 10,000 retailers in 30 countries. About O2 Essential Marketing Technologies 3Dshopping.com d/b/a O2 Essential Marketing Technologies is a company that scales through technology. The O2 Family of Brands is a comprehensive suite of web-based marketing products, services and strategies delivering interactive media enhancements, revenue generating and cost cutting tools to businesses or consumers at high speed and with maximum clarity. O2 is achieving this through continued expansion and development of its core 3-D technology with full rotation and zoom capabilities as well as through the acquisition of complementary businesses and technologies. Safe Harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. Forward-Looking Statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. Except for historical information contained herein, the statements in this release are forward-looking statements that are made pursuant to the safe harbor provision of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. Forward-looking statements involve known and unknown risks and uncertainties that may cause the companies' actual results in future periods to differ materially from forecasted results. Such risks and uncertainties include, but are not limited to, market conditions, competitive factors, the ability to successfully complete additional financings and other risks. (c) 1999 3DShopping.Com, 3DShopping.com, O2 Essential Marketing Technologies logos are the trademarks of 3DShopping. All other trademarks are the property of their respective owners. All rights reserved. |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion