Color can be a major communications tool.Studies cited by PR Reporter last year yield the following findings on the power of color not of the white race; - commonly meaning, esp. in the United States, of negro blood, pure or mixed. See also: Color : * Learning, retention and recall accelerate by 55 to 78 percent * Comprehension comprehension Act of or capacity for grasping with the intellect. The term is most often used in connection with tests of reading skills and language abilities, though other abilities (e.g., mathematical reasoning) may also be examined. improves and increases by up to 73 percent * Willingness to read increases up to 80 percent * Recognition increases up to 78 percent * Motivation and participation rise by up to 90 percent * Error count is reduced from 55 to 35 percent * Sells products and services more effectively by 50 to 85 percent. * 83 percent of what we learn is through our eyes. Studies show we retain 35 percent of what we see and hear vs. 10 percent of what we read and 20 percent of what we hear. * Printing forms in color makes them easier to use. Business Forms Management Assn. found employees work faster and readers quickly determine which parts apply to them |
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