Collegiate Presswire and College Publisher Debut Interactive Online Press Conference Product to Reach Student Journalists.Business Editors/Education Writers CLIFTON Clifton, industrial city (1990 pop. 71,742), Passaic co., NE N.J., on the Passaic River; settled 1685, set off from Passaic and inc. 1917. It has steel, textile equipment, chemical, plastics, clothing, and electronics industries. , N.J. & BOSTON--(BUSINESS WIRE)--Feb. 18, 2004 CP NewsLink Bundled Service Offering Connects PR Communicators With Student Journalists in a Secure, Virtual Press Conference Collegiate col·le·giate adj. 1. Of, relating to, or held to resemble a college. 2. Of, for, or typical of college students. 3. Of or relating to a collegiate church. Presswire, the leading electronic distributor of press materials and information to the nation's print and broadcast college media, and College Publisher, the leading provider of technology and marketing services in the college media market, today announced the immediate availability of CP NewsLink -- an interactive online press conference product designed to help communicators reach student journalists. CP NewsLink is a bundled service offering based on a one-hour, moderated online text chat between college journalists and PR newsmakers - including movie stars, celebrities, authors and politicians. The product, developed under a co-marketing agreement between the two companies, has been in production for nearly a year. The original idea for the product came from student journalists themselves, who asked both companies to develop a service that would allow them to participate in a story before it becomes front-page news. For PR clients, a CP NewsLink session has several advantages over traditional press conferences and editorial teleconferences. First, it is available to student editors and clients through a standard Web browser The program that serves as your front end to the Web on the Internet. In order to view a site, you type its address (URL) into the browser's Location field; for example, www.computerlanguage.com, and the home page of that site is downloaded to you. - so no phone connection is necessary and they can connect from virtually anywhere. Second, it saves clients the hassle Hassle () is a location in Närke, Sweden, where a Celtic treasure was found in 1936. It comprises a large bronze cauldron which contained two Bronze Age swords of the Hallstatt type, a pommel of bronze, two bronze buckets with of coordinating different vendors and saves money by eliminating the guesswork of budgeting and planning for capacity. Most importantly Adv. 1. most importantly - above and beyond all other consideration; "above all, you must be independent" above all, most especially , it is completely electronic - in the Web-based format students prefer - so CP NewsLink chats can easily be transformed into stories with just a few keystrokes. "This product represents a bold next step in the world of public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most to reach the college media," said Matthew Farlie, Director of Business Development for Collegiate Presswire. "Now, instead of just announcing the latest news to college editors, clients can interact with them and explain their story to the media in an entirely new way." The CP NewsLink product is sold as a bundled package, containing two advance media alerts or press releases sent to the 800 subscribing college newspapers on Collegiate Presswire's national media wire. The centerpiece of the package is the one-hour, online, moderated chat session between newsmakers and college editors, hosted on College Publisher's servers. Finally, a recap re·cap 1 tr.v. re·capped, re·cap·ping, re·caps 1. To replace a cap or caplike covering on: recapped the bottle. 2. of the event transcript A generic term for any kind of copy, particularly an official or certified representation of the record of what took place in a court during a trial or other legal proceeding. A transcript of record is sent over Collegiate Presswire's national wire. Also available, at an extra charge, are various options including: extended time for the chat, additional press releases and placement of the transcript on a syndicated, headlines page available to College Publisher's online member newspapers. "CP NewsLink is an ideal way for clients to interact with key student opinion leaders and student journalists. For years, student journalists have sought to participate in "news-maker" events. CP NewsLink is exactly the type of news event that enables student journalists to break a story and share their opinion on important trend-setting ideas, product launches, political campaigns or movie and music releases," said John Fees, Chief Executive Officer of College Publisher. CP NewsLink is ideal for entertainment companies, publishing companies, non-profits and anyone with an interest in reaching today's college students through their campus media. By combining the two companies' strengths - College Publisher's technology and Collegiate Presswire's media reach - CP NewsLink offers clients the opportunity to not only tell a story but also provide detail and background information for it while interacting directly with the editors. Pricing for a CP NewsLink bundled package begins at $1,500, and conference dates are still available for the Spring 2004 semester se·mes·ter n. One of two divisions of 15 to 18 weeks each of an academic year. [German, from Latin (cursus) s . For more information about the product, clients can call Collegiate Presswire at (888) 621-7721 or contact Paul Pennelli at College Publisher at (800) 546-9880. ABOUT COLLEGIATE PRESSWIRE Collegiate Presswire is the leading electronic distributor of press materials and marketing information to the nation`s print and broadcast college media. The service distributes press releases, news flashes and media alerts from companies and organizations to a proprietary nationwide network of more than 800 college newspapers, 200 college radio stations and select, leading education trade-publications via e-mail, electronic syndication See syndication format. and the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the . Founded in 1998, Collegiate Presswire Inc. is based in Clifton, NJ. The Company can be reached online at http://www.cpwire.com or toll-free at (888) 621-7721. ABOUT COLLEGE PUBLISHER College Publisher Inc., the leading provider of publishing and marketing services in the collegiate newspaper market, is a subsidiary of Y2M: Youth Media and Marketing. Founded in 1999, Y2M, is a media and marketing company serving the rapidly growing educated youth market. Y2M owns and operates the nations' largest online network of college newspapers serving 250 campuses and over six million university students and alumni. Y2M's subsidiary, eGrad Inc., also provides a range of services for graduating college students and recent alumni. Y2M delivers strategic marketing initiatives and full service media programs to many Fortune 500 brands including Ford Motor Company, Earthlink, Monster, Sprint PCS (1) (Personal Communications Services) Refers to wireless services that emerged after the U.S. government auctioned commercial licenses in 1994 and 1995. This radio spectrum in the 1. , Samsung, Google (Google, Mountain View, CA, www.google.com) The largest search engine on the Web, founded by Larry Page and Sergey Brin, two Stanford University students. In 1996, they developed their "BackRub" search engine, named after its unique page ranking method (explained below). , Educational Lending Group and Goldman Sachs The Goldman Sachs Group, Inc., or simply Goldman Sachs (NYSE: GS) is one of the world's largest global investment banks. Goldman Sachs was founded in 1869, and is headquartered in the Lower Manhattan area of New York City at 85 Broad Street. . For more information, please telephone 1-800-546-9880. 
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