Collegiate Presswire Launches Innovative "CP Connect" Service.Business Editors CLIFTON Clifton, industrial city (1990 pop. 71,742), Passaic co., NE N.J., on the Passaic River; settled 1685, set off from Passaic and inc. 1917. It has steel, textile equipment, chemical, plastics, clothing, and electronics industries. , N.J.--(BUSINESS WIRE)--May 23, 2002 Collegiate col·le·giate adj. 1. Of, relating to, or held to resemble a college. 2. Of, for, or typical of college students. 3. Of or relating to a collegiate church. Presswire New Tool Facilitates Communication and Information Exchange Between Student Journalists and Press-Release Sources Collegiate Presswire, the leading electronic distributor of press materials and marketing information to the nation's college media, today announced the debut of a significant product innovation, CP Connect. The new service will enhance the interaction between student journalists and public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most professionals who use the college-media wire service. CP Connect, which will be introduced on press releases beginning this Fall, is based on a unique World Wide Web link embedded Inserted into. See embedded system. in the header (1) In a disk or tape file, a set of data that resides permanently at the beginning. It may be used for identification only (type of file, date of last update, etc.), or it may describe the structural layout of the contents, as is common with many document and database formats. of stories sent over Collegiate Presswire. When a student journalist clicks on the link to request additional information, the Collegiate Presswire server records the journalist's profile, the story they are interested in and the date on which the story ran. To ensure privacy, journalists have the option to disclose any or all of their contact information to the press-release source. Then, using a simple Web-based form, student journalists can select the type of follow-up follow-up, n the process of monitoring the progress of a patient after a period of active treatment. follow-up subsequent. follow-up plan information they would like to accompany the story. Options currently include a call from the publicist pub·li·cist n. One who publicizes, especially a press or publicity agent. publicist Noun a person, such as a press agent or journalist, who publicizes something publicist , a full press kit sent to them, a photo or a request for an interview. Student journalists can also select the method by which they would like to be contacted by the publicist - whether by mail, fax, phone or email. Upon submitting the form, the Collegiate Presswire server records the information, composes an email notification to the press release contact and sends them the journalist's request. "CP Connect is a tremendous step forward, technologically, for Collegiate Presswire," said Matthew Matthew one of the twelve disciples. [N.T.: Matthew] See : Evangelism Farlie, Director of Business Development. "Not only does it give student journalists easy access to additional information, but it also raises the bar for the PR services industry by giving our editors and clients an innovative and unique way to connect." The new service was developed following a series of meetings between Collegiate Presswire's media staff and college journalists. Because the system relies on profiles and individual-recipient preferences, CP Connect was made possible by a recent technological upgrade of the company's data-management and e-mail systems. Lisa Bannerot, Director of Media Services, said, "With their non-traditional work hours and busy schedules, college journalists repeatedly tell us how hard it is to connect with PR professionals to request additional information. Through CP Connect, we aim to give them a one-stop source for requesting information and provide another way for them to interact and communicate with our clients." About Collegiate Presswire Collegiate Presswire is the leading electronic distributor of press materials and marketing information to the nation's college media. The service distributes press releases, news flashes and media alerts from companies and organizations to a proprietary nationwide network of more than 775 college newspapers and select, leading education trade-publications via e-mail, fax and the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the on a daily basis. The Collegiate Presswire news-feed is syndicated daily to many top sites across the Web by ScreamingMedia, and distributed in real-time 1. real-time - Describes an application which requires a program to respond to stimuli within some small upper limit of response time (typically milli- or microseconds). Process control at a chemical plant is the classic example. to key news-industry databases and information systems by COMTEX News Network. Founded in 1998, Collegiate Presswire Inc. is based in Clifton, NJ. The Company can be reached online at http://www.cpwire.com or toll-free at (888) 621-7721. |
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