Collabria Releases PrintCommerce eTracker, the Definitive Internet Project Management Solution for the Print Industry.

Business Editors/Technology Writers

MENLO PARK, Calif.--(BUSINESS WIRE)--Feb. 16, 2000

PrintCommerce eTracker Provides Corporate Marketing Managers, and Their Printers and Print Resellers, With an Online Project Management

System That Simplifies Print Projects and Dramatically Increases

Efficiency

Collabria, Inc., the most widely used e-business solution for the print industry, today released PrintCommerce eTracker, a collaborative online system for managing the print production process from job initiation through fulfillment. eTracker is the latest addition to Collabria's suite of e-business solutions that fundamentally transform the way corporations create, order, manage and produce print projects.

eTracker is an online project management system that allows all members of a print project management team to work together via a secure Internet website. Project team leaders invite internal and external resources to a collaborative environment where specifications, schedules, project milestones, digital assets and other project-critical information are centrally located.

"The addition of eTracker to our suite of solutions makes PrintCommerce(TM), already the most widely used print eCommerce solution, even more beneficial to print buyers and their preferred printer because it is now relevant to all print projects," said Alan Hu, president and CEO of Collabria. "Corporate marketing managers and creative agencies will be able to realize incredible efficiencies through the ability to manage projects online from job initiation through fulfillment. And, this will allow printers and resellers the ability to get involved earlier in the process."

PrintCommerce eTracker greatly enhances the efficiency of corporate project managers and their preferred printer by:

--   allowing all members of the print job project team to work with
     the same project information (e.g., schedules, job specification,
     digital assets) available anytime from anywhere,

--   automatically notifying team members of changes in job
     specifications, schedules, and digital assets,

--   providing a convenient upload, review and approval solution for
     digital files,

--   tracking project milestones and alerting team members when
     milestones are in danger of being missed,

--   providing a digital repository for completed print projects,
     including digital files and job specifications, and providing
     convenient search, retrieval and reporting tools.
-0-

eTracker is the latest addition to Collabria's PrintCommerce suite of eBusiness offerings. Collabria comprehensive system enables corporate customers to conduct business with their preferred print vendors via a secure, customized Internet site. PrintCommerce has been in production for over 2 years, and currently facilitates eCommerce between hundreds of corporate customers, printers and print resellers.

About Collabria, Inc.

Founded in 1997, Collabria is the creator of the Intelligent Print Workplace(TM), a comprehensive set of Internet-based solutions for the Print industry. From job creation to job production, Collabria offers the only complete solution for handling enterprise-wide printing and addressing its inherent inefficiencies. Focused on relationship-centric solutions, Collabria provides a no-conflict system designed to enhance existing relationships between corporate customers, their printers, and their print resellers. Marketing and Purchasing Managers realize significant savings from on-line project management, print ordering and distribution efficiencies. Printers and Resellers take advantage of these solutions to expand and strengthen their customer relationships while realizing hard dollar savings from simplified and automated business processes. Founded by marketing and printing industry veterans with an insider's clarity of the pains and challenges, Collabria is funded by premier venture capital firms including Bessemer Venture Partners, Weiss, Peck & Greer, the Internet Capital Group and ABS Ventures.