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Cole Managed Vision Partners With BenefitPoint for Online Marketing of Eyecare Benefits.


Business Editors/High-Tech Writers

SAN FRANCISCO--(BUSINESS WIRE)--Sept. 20, 2001

BenefitPoint, Inc., the leading eInfrastructure company for the distribution and management of employee benefits, today announced that Twinsburg, Ohio-based Cole Managed Vision (CMV CMV cytomegalovirus.

CMV
abbr.
1. controlled mechanical ventilation

2. cytomegalovirus


Cytomegalovirus (CMV) 
) has selected BenefitPoint's eCommerce See e-commerce.  platform to assist in marketing its vision benefit programs online. BenefitPoint's technology affords CMV the opportunity to leverage BenefitPoint's electronic distribution channel of brokers and consultants to further grow its business. Established in 1988, Cole Managed Vision has become one of the nation's largest providers of vision programs with a membership base that currently exceeds more than 94 million participants.

Utilizing BenefitPoint's eCommerce platform, CMV will realize new efficiencies by connecting to brokers and consultants in combination with its traditional B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G.

B2B - business to business
 selling strategy. BenefitPoint's distribution channel includes more than 150 leading brokerage BROKERAGE, contracts. The trade or occupation of a broker; the commissions paid to a broker for his services.  and consulting firms Noun 1. consulting firm - a firm of experts providing professional advice to an organization for a fee
consulting company

business firm, firm, house - the members of a business organization that owns or operates one or more establishments; "he worked for a
 across the country. Part of Cole Vision Corp., CMV's network combines the best names in retail optical chains with thousands of private practice optometrists. The company's success is based on offering choice in benefit designs and network composition which includes one of the largest retail provider panels in the country including Sears Optical, Target Optical, JCPenney Optical and Pearle Vision locations.

"BenefitPoint will enable us to maximize In a graphical environment, to enlarge a window to the full size of the screen. See Win Maximize windows.  the real time speed and efficiencies of the Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 when marketing group vision benefit programs to employers, health plans, trust funds and associations nationwide," said Jim Wright, vice president of sales and marketing for Cole Managed Vision.

"With some of the most recognized brands in the optical industry, we are pleased that Cole Managed Vision has chosen BenefitPoint as their eCommerce solution," said John T. Scatterday, vice president of carrier sales for BenefitPoint. "CMV will leverage its competitive edge through BenefitPoint's technology."

About Cole Vision Corp.

Cole Managed Vision, a business unit of Cole National Corp., develops, markets and administers group vision benefit programs for employers, health plans, trust funds and associations nationwide. It is one of the largest managed vision care benefit providers in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . Cole Managed Vision may be visited on the Internet at http://www.colemanagedvision.com/.

About BenefitPoint

BenefitPoint delivers the leading Internet-based employee benefits infrastructure for the distribution and management of group insurance and financial products. As the central nervous system of the employee benefits industry, BenefitPoint provides a complete set of B2B services enabling benefits professionals to manage the entire group health insurance and benefits lifecycle. We provide: client management, eProcurement, online benefits communications, enrollment and administration tools, employee benefit and worksite products and analytics and data mining.

Building on the existing industry relationships among carriers, brokers, employers, and employees, the BenefitPoint solution combines the efficiency of the Internet with the established distribution model of the insurance industry to eliminate paper, to make it possible to deliver more products and services, and to make better information available. Since general availability in February February: see month.  2000, BenefitPoint has received widespread industry adoption from regional and national insurance carriers as well as the leading U.S.-based brokerage and consulting firms. The company, headquartered in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , can be reached at 415/277-5600 or at www.benefitpoint.com. BenefitPoint Inc. is privately held.

Note to Editors: BenefitPoint is a trademark of BenefitPoint, Inc. All other company and product names mentioned here are trademarks of their respective owners.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Sep 20, 2001
Words:541
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