Coldwell Banker Real Estate Corporation Signs Master Franchise Agreement for South America.Business Editors PARSIPPANY, N.J.--(BUSINESS WIRE)--Jan. 22, 2002 Cendant Global Services B.V. ("Cendant Global"), the international master franchising arm of Coldwell Banker Real Estate Corporation, has signed a master franchise agreement with Grupo Cardenas for development of franchised real estate offices throughout South America South America, fourth largest continent (1991 est. pop. 299,150,000), c.6,880,000 sq mi (17,819,000 sq km), the southern of the two continents of the Western Hemisphere. , including; Argentina, Brazil, Bolivia, Chile, Colombia, Ecuador, French Guyana, Guyana, Paraguay, Peru, Suriname and Uruguay. The signing of this agreement marks the continuing expansion of the Coldwell Banker(R) System throughout Latin America Latin America, the Spanish-speaking, Portuguese-speaking, and French-speaking countries (except Canada) of North America, South America, Central America, and the West Indies. . Grupo Cardenas has united with Cendant Global to work with both Coldwell Banker Real Estate Corporation and the Coldwell Banker Commercial(R) Division to bring the Coldwell Banker brands and system to South America. "Our objective is to launch the Coldwell Banker brand in each country through a joint-venture relationship with a local, well established and successful organization, which will provide both superior quality and service to the consumer. This approach will enable us to offer our affiliates and ultimately customers 'local market expertise and knowledge' from our South American operating platform and presence," said Alvaro Cardenas Lares, chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Grupo Cardenas. For more information on Coldwell Banker South America operations, contact info@coldwellbankersa.com or consult www.coldwellbankersa.com. The Group is expecting to launch Coldwell Banker Brazil in either Sao Paulo or Rio de Janeiro Rio de Janeiro, city, Brazil Rio de Janeiro (rē`ō də zhänā`rō, Port. rē` thĭ zhənĕē`r , and Coldwell Banker Peru in addition to a Latin American referral office located in Miami. "We expect over 75 franchised real estate offices by the beginning of next year, and over 500 offices and 5,000 sales associates in a five-year term", said Mr. Cardenas. Operations in many of the remaining countries are expected to begin during the second half of next year. With over 30 years of experience in the Venezuelan real The real (plural: reales) was the currency of Venezuela until 1837. History Until 1821, the Spanish colonial real circulated in Venezuela. In 1802, a mint was opened in Caracas and issued coins denominated in reales until 1821. estate market and a participant in a variety of franchise systems, Grupo Cardenas is one of the leading providers of real estate, travel, consumer retail, and related business services in Venezuela. The group has been a successful promoter and developer of real estate properties which include: over 200,000 m2 (2,150,000 sq. ft.) of commercial development space, more than 247 acres in urban development space, and over 5,000 units of residential housing and buildings. Other franchises operated by the group include: AVIS (car rental), 5aSec (dry cleaning dry cleaning, process of cleaning fabrics without water. Special solvents and soaps are used so as not to harm fabrics and dyes that will not withstand the effects of ordinary soap and water. Dry cleaning began in France about the middle of the 19th cent. ), Kid Cool (children's apparel), Sony Center The Sony Center is a building complex located at the Potsdamer Platz in Berlin, Germany. The centre was designed by Helmut Jahn and construction was completed in 2000 at a total cost of US$800M. (electronics), Nacho (libraries) and Retoucherie de Manuela (clothing alterations). The South American affiliate is part of the international Coldwell Banker family that also includes Bermuda, Canada, the Caribbean, Central America Central America, narrow, southernmost region (c.202,200 sq mi/523,698 sq km) of North America, linked to South America at Colombia. It separates the Caribbean from the Pacific. , China, Israel, Mexico, the Philippines, Singapore and Western Europe Western Europe The countries of western Europe, especially those that are allied with the United States and Canada in the North Atlantic Treaty Organization (established 1949 and usually known as NATO). . About Coldwell Banker For 95 years, the Coldwell Banker organization has been the premier provider of full-service real estate. Coldwell Banker Real Estate Corporation, a subsidiary of Cendant Corporation (NYSE NYSE See: New York Stock Exchange : CD), has more than 3,000 independently owned and operated residential and commercial real estate offices with over 72,000 sales associates globally. The Coldwell Banker System is an industry leader in residential real estate sales, and in niche markets such as resort, new homes and luxury properties through its Previews International(SM) division. The Coldwell Banker organization is a pioneer in consumer services with its Coldwell Banker Concierge(SM) program and award-winning Web site, www.coldwellbanker.com. The Coldwell Banker Commercial Division is one of the largest commercial real estate franchise operations with over 400 affiliates offering clients comprehensive buying, selling, leasing, acquisition, disposition and management services. (c)2001 Coldwell Banker Real Estate Corporation. Each Office Is Independently Owned And Operated. |
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