Cold Stone Creamery Hosts the Fourth Annual World's Largest Ice Cream Cake Social; Free Ice Cream Cake Served Up on April 25th in Stores Nationwide.

Cold Stone Creamery:

EVENT:  In celebration of the Make-A-Wish Foundation's 25th
        anniversary, Cold Stone Creamery(R) will host the "World's
        Largest Ice Cream Cake Social."  This fundraising event will
        benefit the Make-A-Wish Foundation(R) of America and local
        chapters across the country.

        On April 25th, nearly 1,000 Cold Stone Creamery stores
        throughout the United States, Guam, Puerto Rico and the U.S.
        Virgin Islands, invite ice cream lovers to experience the joy
        of ice cream at a nostalgic event that promises wholesome
        family entertainment, fun activities and lots of ice cream
        cake!

        Guests will be treated to a slice of the Make-A-Wish ice cream
        cake developed by Micah, age 12, a wish child from the Boston
        area.  The ice cream cake consists of chocolate ice cream with
        cookie dough and chocolate shavings, layered with yellow cake
        and wrapped in a rich, fudge ganache.  In exchange for a free
        slice of ice cream cake, each location will ask customers to
        make donations to benefit the local chapter of the Make-A-Wish
        Foundation, an organization that grants the wishes of children
        with life-threatening medical conditions to enrich the human
        experience with hope, strength, and joy.

WHO:    Anyone with a love for ice cream and a heart for children can
        join the celebration.

WHERE:  Cold Stone Creamery stores nationwide.
        To find the "nearest stone," please visit
        www.coldstonecreamery.com

WHEN:   Monday, April 25, 2005 from 5 - 8 p.m.

MEDIA OPPORTUNITIES:
        --  Interview a Cold Stone Creamery representative
        --  Interview a Make-A-Wish Foundation representative
        --  Capture visuals of local heroes and influencers who are
            lending their support to the event by participating as
            Celebrity Servers. This role allows them to serve the
            Make-A-Wish cake to guests with the hope of generating
            even more donations for the organization
        --  Capture visuals of communities coming together for
            wholesome fun in a family-friendly atmosphere

MEDIA NOTE:
        Desperate Housewives star, Nicolette Sheridan, will be a
        Celebrity Server at the Cold Stone Creamery located at 131
        East Palm Ave. (Palm and Magnolia), Burbank, CA. Event footage
        will be available on the Pathfire System on 4/26/05.