Coke receives award for recycled content commitment. (Nonmetallics).The Coca-Cola Company, Atlanta, has received an award from the Plastic Redesign Project for its commitment to use recycled content in its plastic bottles and help in commercializing PET recycling recycling, the process of recovering and reusing waste products—from household use, manufacturing, agriculture, and business—and thereby reducing their burden on the environment. . The Plastic Redesign Project (PRP PrP A prion protein. See Prion. ), Madison, Wis adv. 1. Certainly; really; indeed. v. t. 1. To think; to suppose; to imagine; - used chiefly in the first person sing. present tense, I wis. See the Note under Ywis. ., is a coalition of local and state recycling officials. It works with packagers to improve the economics of plastics recycling by designing recyclable re·cy·cle tr.v. re·cy·cled, re·cy·cling, re·cy·cles 1. To put or pass through a cycle again, as for further treatment. 2. To start a different cycle in. 3. a. plastic bottles and increasing the use of recycled content in plastic bottles. The award was given during Raymond Communication's Take It Back! 2003--Stewardship in the New Economy conference in Alexandria, Va., in early March. Project Director Peter Anderson Peter Anderson may refer to:
"For years," Anderson said, "PET recycling had been struggling financially in significant part because the cost premium for producing food-grade bottle resin from recycled instead of virgin plastic made it impossible to gain a beach head in those higher paying bottle markets. Recyclers had been largely relegated to the committed, but low value, fiber markets, with their dependency on the extremely volatile markets in China." Anderson credited Coke with: * Increasing overall demand for recycled PET by close to 10 percent, growing reclaimers' capacity factors and creating upward pressure on prices for recycled PET (RPET RPET Rajasthan Pre Engineering Test ). * Expanding the bottle market for RPET, which pays about 7 cents per pound more than the fiber markets. * Creating a standard for other beverage companies to follow. * Helping develop technological innovation that is anticipated to lower the cost of upgrading technologies for RPET in order to reach the quality needed in bottle-grade and food applications, making it less expensive to use recycled PET than virgin resin. Vitters responded: "Our system has worked extremely hard over the past decade, during which it has invested more than $15 million, to develop sustainable recycling technologies Recycling technology Methods for reducing solid waste by reusing discarded materials to make new products. The three integral phases of recycling are the collection of recyclable materials, manufacture or reprocessing of these materials into new products, and for food contact applications. We appreciate the recognition for these efforts and look forward to continuing to drive new innovation." Vitters added that Coke has reached its 10 percent content commitment in 80 percent of its bottles in 2003 and is ahead of schedule to meeting its 2005 goal to use 10 percent recycled content in all its bottles. |
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