Cohn & Wolfe Appoints Annie Longsworth to Head of San Francisco Office.Business Editors SAN FRANCISCO--(BUSINESS WIRE)--March 3, 2003 Cohn & Wolfe (C&W) today announced the appointment of Annie Longsworth as the new head for its San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden office. Annie will be responsible for growing the office's portfolio of clients, overseeing all operations, and expanding C&W's strategic and business development initiatives within the Pacific Northwest. She replaces former CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Robin Kim, who moved overseas. "Cohn & Wolfe is committed to its West Coast operation and offerings, and Annie's talents will enable us to build on our successful foundation in the Bay Area," said Donna Imperato, president and worldwide CEO, Cohn & Wolfe. "Annie brings a strong track record of leadership and success in client service, business development and staff mentorship. We are thrilled to have her on board." From its start barely three years ago, Cohn & Wolfe-SF now ranks 25 in revenues among PR agencies in San Francisco, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the most recent PR Week rankings. The office maintains a competitive edge within the local market competitors on a percentage basis of revenue. C&W was also ranked #1 in client service for two consecutive years by the Harris Survey, an independent survey of clients, based on such factors as creativity, results delivery and depth of senior talent. Select clients in the San Francisco office include ChevronTexaco, ADP (1) (Automatic Data Processing) Synonymous with data processing (DP), electronic data processing (EDP) and information processing. (2) (Automatic Data Processing, Inc., Roseland, NJ, www.adp. , Hewlett-Packard and Landor Associates Landor Associates is a San Francisco-based brand and creative design consultancy. Founded by Walter Landor in 1941, Landor pioneered many of the research, design and consulting methodologies that are now standard in the branding industry. . Other recent and significant client engagements have included Deloitte Consulting, Tality (a division of Cadence Design Systems (company) Cadence Design Systems - A company that sells electronic design automation software and services. http://cadence.com/. See also Verilog. ) and projects for Taco Bell Taco Bell Corp., a subsidiary of Yum! Brands, Inc., is a Mexican-style quick service restaurant chain based in Irvine, California, United States. The restaurant has locations primarily in the United States and Canada, but also operates outlets in several other markets. and Hilton Hotels, in conjunction with C&W's Los Angeles office. "I am excited to join an organization with such a strong track record of innovation, creativity and extraordinary client service," said Longsworth. "Cohn & Wolfe has maintained a strong client base since its start three years ago, and I look forward to the opportunity to take the office to the next level." Longsworth was Principal of Longsworth Communications, an independent consulting firm, which serviced clients including Ensenda, Upside Magazine and Bravanta. Prior to starting her own business, she oversaw business development, account services and human resources at Wilson McHenry Company (WMC WMC Winter Music Conference WMC Weill Medical College (Cornell University) WMC Wisconsin Manufacturers and Commerce (Madison, WI) WMC Westchester Medical Center WMC Western Mining Corporation ), a premiere technology agency, where she was promoted five times since joining in 1995. Some of the clients she worked on while at WMC included Pioneer Electronics, Micron Electronics, Steiner Leisure, CBSSportsLine.com and Oblix. In addition, Longsworth held various editorial positions at Goldhirsh Publishing and Ziff Davis Publishing. She is a graduate of the College of Wooster in Wooster, Ohio and lives in San Francisco with her husband, John Dallas, and their son. About Cohn & Wolfe Cohn & Wolfe is a marketing-focused Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most agency with offices in the U.S. and Europe. We create and implement powerful communications programs that help our clients build their brands and their bottom lines. Our core areas of expertise include consumer, healthcare, technology and corporate communications. We rank number one by clients for creativity, media placement, client service, senior management and strategic counsel. Cohn & Wolfe also ranks among the top "Best Agencies to Work For" in the recent, industry wide employee survey. |
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