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Cognex Machine Vision Selected by Campbell Soup.


Business Editors/High-Tech Writers

NATICK, Mass.--(BUSINESS WIRE)--June 9, 2004

Cognex Corporation Cognex Corporation is an American corporation that manufactures commercial machine vision systems. Cognex is the world leader in its field, holding an array of patents and employing academic experts.  (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: CGNX), the world's leading supplier of machine vision systems, announced today that the Campbell Soup Company Campbell Soup Company (NYSE: CPB) (also known as Campbell's) is a well-known American producer of canned soups and related products. Campbell's products are sold in 120 countries around the world. It is headquartered in Camden, New Jersey.  has chosen Cognex as its supplier of machine vision systems for ensuring proper product labeling throughout all of Campbell's plants in North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. .

The Cognex MVS-8500 vision system will ensure that each can of Campbell soup has the proper label by first verifying the inkjet-printed product code that is marked on the bottom of each can before the label is applied. These codes contain production information specific to each type of soup, and after the code is read, the appropriate label will then be automatically applied. The MVS-8500 is capable of checking these codes while the cans are moving at the maximum production rate, virtually eliminating the possibility of product mislabeling mislabeling,
n 1. the inaccurate identification of a product in which the label lists ingredients or components that are not actually included within the product.
2.
.

"At Campbell Soup, we are very focused on the continuous improvement of our products and production processes. The Cognex machine vision system gives us another level of safety, knowing that every single can is being inspected," said Steve Demuri, Campbell Soup Research Program Manager. "Using Cognex systems, we can be assured that the right product is in the right can."

"Our success in this application proves the versatility and flexibility of Cognex's software. Reading codes in Campbell's production environment is very different from reading codes on the surfaces of semiconductor wafers in clean rooms, which has historically been one of our largest applications," said Cognex CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  and Chairman, Robert J. Shillman. "I've always predicted that Cognex's vision systems would be used to inspect everything 'from soup to nuts "Soup to nuts" is an English idiom conveying the meaning of "from beginning to end". It is derived from the description of a complete meal, whose courses range from soup to a dessert of nuts. ,' and now, we're halfway there! If you have a 'nutty' machine vision application, please give us a call."

About Campbell Soup Company

Campbell Soup Company is a global manufacturer and marketer of high quality soup, sauce, beverage, biscuit, confectionery and prepared food products. The Company is 134 years old, with nearly $7 billion in annual sales and a portfolio of more than 20 market-leading brands. For more information on the company, visit Campbell's website on the Internet at www.campbellsoup.com.

About Cognex

Cognex Corporation designs, develops, manufactures and markets machine vision systems, or computers that can "see." Cognex is the world's leader in the machine vision industry, having shipped more than 200,000 machine vision systems, representing over $1.5 billion in cumulative revenue, since the company's founding in 1981. Cognex's Modular Vision Systems Division, headquartered in Natick, Massachusetts Natick (Pronunciation IPA: /ˈneɪtɪk/) is a town in Middlesex County, Massachusetts, United States. Natick is located near the center of the MetroWest region of Massachusetts, with a population of 32,170 at the , specializes in machine vision systems that are used for automating the manufacture of a wide range of discrete items and for assuring their quality. Cognex's Surface Inspection Systems Division, headquartered in Alameda, California Alameda is a city in Alameda County, California, United States. It is located on a small island of the same name next to Oakland, California in the San Francisco Bay. An additional part of the city is Bay Farm Island, which is adjacent to the Oakland International Airport. , specializes in machine vision systems that are used for inspecting the surfaces of products manufactured in a continuous fashion, such as metals, paper and plastics. In addition to its corporate headquarters in Natick, Massachusetts, Cognex also has regional offices located throughout North America, Japan, Europe, and Southeast Asia. Visit Cognex online at http://www.cognex.com.
COPYRIGHT 2004 Business Wire
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Publication:Business Wire
Geographic Code:1USA
Date:Jun 9, 2004
Words:498
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