Coffee Pacifica hosts 2nd International Cupping Competition "Pride of PNG 2007".

LAS VEGAS -- Coffee Pacifica, Inc. (OTCBB:CFPC) announced today that the "PRIDE OF PNG 2007" International Coffee Cupping Competition will be jointly hosted with the PNG Coffee Growers Federation Ltd ("PNGCGF") from October 6 through October 31, 2007 in Goroka, Mt Hagen and Lae, Papua New Guinea. This international cupping competition will assist in identifying the exemplary arabica coffee grown by the farmer-shareholders of Coffee Pacifica and the members of the PNGCGF. The competition will be in two rounds: the pre-selection and international competition. The head judge of the competition is Mr. Willem Boot and will include ten other international judges. Additional information on the availability of the coffee from the cupping competition will be provided at a later date.

Jon Yogiyo, Chairman of PNG Coffee Growers Federation Ltd. and Vice Chairman of Coffee Pacific said, "history will be made when we host our 2nd coffee competition. We are enhancing the image of the PNG coffee to generate historically high prices."

Schedule of events for the "PRIDE OF PNG 2007":

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Coffee Pacifica has retained the services of an independent coffee consulting company, Boot Consulting Company, Inc., to organize and coordinate the cupping competition. Mr. Willem Boot, the head judge of the competition, is the President of Boot Coffee Consulting & Training in Mill Valley, California, specializing in cupping and roasting trainings, strategic consulting for coffee companies, green coffee producers and international coffee organizations. As an international consultant, Mr. Boot has been working in Africa, Latin America and Europe. He was the head judge in various international coffee tasting events like the ECAFE Gold Competition in Ethiopia - 2005. In 2004, Mr. Boot co-founded ECAFE foundation, to assist subsistent producers of exemplary coffee with the organization of competitions and auctions. For additional information please visit the website: http://www.bootcoffee.com

Coffee Pacifica, Inc. is a distributor and a marketer in the United States, Canada and Europe of the green bean coffee grown in Papua New Guinea and "Penlyne Castle" brand "Jamaican Blue Mountain" coffee grown by Blue Mountain Coffee Co-Operative Society Ltd ("BMCC") of Jamaica. Green bean coffee in Papua New Guinea is grown by Coffee Pacifica's shareholder-farmers in the Highland region's rich volcanic soils between the altitudes of 4,000 and 6,000 feet above sea level. Papua New Guinea exports approximately 2% of the annual world green bean production. Papua New Guinea coffee is well regarded by consumers for its uniqueness, consistency and special flavor characteristics. For more information about our coffee products, visit our website at www.coffeepacifica.com. Coffee Pacifica's wholly owned subsidiary, Uncommon Grounds Inc., established in 1984, is a coffee roasting and wholesale company based in Berkeley, California. Visit their website at www.uncommongrounds.net to purchase our roasted coffee beans.

PNG Coffee Growers Federation Ltd. ("PNGCGF") is our strategic partner and a major shareholder. PNGCGF's shareholders are 179 individual independent coffee grower co-operatives in 11 of the 13 coffee growing provinces in Papua New Guinea. This represents approximately 120,000 plus individual coffee farmers involved in producing co-operative coffee. The high quality premium-grade coffee produced by the co-operatives are pooled and marketed by Coffee Pacifica. In PNG approximately 86% of the exported coffee is annually produced by the small independent coffee growers.

"Penlyne Castle" brand "Jamaican Blue Mountain" coffee is grown by Blue Mountain Coffee Co-Operative Society Ltd ("BMCC") of Jamaica. BMCC is a Jamaican incorporated society that has been actively involved in the production and exportation of the Jamaican coffee since 1949. BMCC represents approximately 3,000 coffee farmers within the Blue Mountain coffee region of Jamaica. BMCC was established to enhance and improve the economic benefits of its members.

Except for the historical matters contained herein, statements in this press release contain "forward-looking statements" within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that forward-looking statements involve risks and uncertainties which may affect the Company's current and future business and prospects. Actual results could differ materially, as a result of various risk factors including but not limited to such as: (1) competition in the markets for the Company's coffee; (2) the ability of the Company to execute its plans; and (3) other factors detailed in the Company's public filings with the SEC. By making these forward-looking statements, the Company can give no assurances that transactions described in this press release will be successfully completed, and undertakes no obligation to update these statements for revisions or changes after the date of this press release. This release should be read in conjunction with our Annual Report on Form 10-KSB and our other filings with the SEC through the date of this release, which identifies important factors that could affect the forward-looking statements in this release. In addition, factors that could cause actual results to differ materially from those contemplated in the statements include, without limitation, overall economic conditions, and other risks associated generally with green bean coffee business. These forward-looking statements are not guarantees of future performance.