Coffee In The United States Report Points To A Very Challenging Environment In The Next Five Years.DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c71852) has announced the addition of "Coffee in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. " to their offering. About this report. Coffee for at-home consumption displayed robust growth during 2002-07. However, as sales at coffeehouses continue to climb, the industry can't help thinking of the period as one of lost opportunity. Another dark spot on the nature of the growth is that it came entirely from price increases--volume at FDM (1) (Fused Deposition Modeling) See 3D printing. (2) (Frequency Division Multiplexing) Transmitting multiple data signals simultaneously over a single wire by using multiple carriers, each having a unique center frequency. actually fell during the period. These two facts point to a very challenging environment in the next five years; one in which all stakeholders Stakeholders All parties that have an interest, financial or otherwise, in a firm-stockholders, creditors, bondholders, employees, customers, management, the community, and the government. can benefit from this report's comprehensive and incisive incisive /in·ci·sive/ (-si´siv) 1. having the power or quality of cutting. 2. pertaining to the incisor teeth. in·ci·sive adj. 1. Having the power to cut. analysis of the market. In this report you'll learn: * Exactly how many sales are leaving the at-home coffee market for coffeehouses--and who are the switchers * What is the huge price gap between regular and premium coffee, and what brands are vying vy·ing v. Present participle of vie. vying vie to fill the gap? * Whether or not this report sees prospects for expansion * The complex relationship between segments; for instance, the fastest-growing segment (ready-to-drink) really isn't expanding the market overall * Why the big increase in the number of older adults, who tend to be the heaviest coffee drinkers, is not helping to grow the market; and why the sharp rise in the number of 18-24s who drink coffee is also not translating into big sales gains for coffee at home * Analysis of the latest trends, including single-serve "pod" coffee makers, stomach-friendly coffee, fair trade and sustainable products, RTD RTD returned to duty (US DoD) RTD Rated RTD Ready to Drink RTD Richmond Times-Dispatch RTD Regional Transportation District RTD Research, Technological Development RTD Research and Technology Development RTD Real-Time Data products, organic coffee, and flavoured adj. 1. same as flavored; - of foods. coffee In addition, the report's extensive analysis of consumer demographics among coffee drinkers makes it easy to see what types of coffee can be marketed to the many niche groups that exist. We explore all aspects of coffee drinking at home and away, such as frequency, reasons for drinking/not drinking, brand preferences, places of purchase, and where people like to drink coffee. The report primarily covers the following types of coffee: * Ground coffee * Instant coffee * Coffee beans coffee bean see sesbania. * Ready-to-drink coffee Excluded are coffee substitutes, additives, and flavourings. Also excluded is prepared coffee sold through outlets such as coffeehouses, restaurants, convenience stores The following is a list of convenience stores organized by geographical location. Stores are grouped by the lowest heading that contains all locales in which the brands have significant presence. , vending machines vending machine, coin-operated, automatic device for selling goods. Many vending machines are capable of making change, and some of the more sophisticated ones accept paper money or credit cards. , and other venues. Contents: Scope and Themes What you need to know Definition Resources used for The Consumer sections Abbreviations and terms Abbreviations Terms Executive Summary Bottom line Topline view of the consumer and coffee Segments and players Retail distribution Coffee usage location perspective Factors to growth Coffeehouses drive exposure and shift to premium coffee Ready-to-drink coffee attracts consumers Taste and energy boost attributes provide leverage Fair trade and sustainable coffee attract consumers Single-serve coffee makers pique consumer interest Stomach-friendly coffee Challenges to growth Migration to other fast-growing beverage segments Health and price factor into decisions to drink less coffee Expanded coffeehouse coffee brand distribution a double-edged sword Leading national brands suffer from coffeehouse competition Baby Boomers See generation X. and Swingers may not go for premium coffee On the horizon Market Drivers And more...... 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