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Codemasters Names Marc Bennett President, North America; Bennett Charged With All Game Publishing and Business Development Functions for North America.


NEW YORK New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 -- UK-based interactive entertainment company, Codemasters, promotes Marc Bennett to the position of President, North America. The announcement was made today by Codemasters' Chief Executive Officer, Nick Wheelwright wheel·wright  
n.
One that builds and repairs wheels.


wheelwright
Noun

a person whose job is to make and mend wheels

Noun 1.
, to whom Bennett will report. In his new capacity, Bennett will be responsible for all sales, marketing and business development activities for North America.

"We are thrilled to have Marc as an integral member of our senior management team," said Wheelwright. "He is a proven industry veteran and has added tremendous value to our North American operations. We look forward to continuing our strong momentum in the US and feel Marc has the perfect background to take Codemasters to the next level."

Under Bennett's leadership, Codemasters will expand its U.S. publishing capabilities through the extension of the company's core franchises, development of original properties and the acquisition of new content from entertainment licenses.

Bennett joined Codemasters in 2003 with extensive experience in the interactive entertainment industry, and was most recently the General Manager of North America for Codemasters, Inc. Prior to that, Bennett spent seven years at video game publisher Activision (Nasdaq:ATVI ATVI Albuquerque Technical Vocational Institute ) serving in a variety of business development and product development positions, most recently as Senior Director of Corporate Development. In these roles Bennett helped grow the company's revenue tenfold by participating in numerous corporate acquisitions, launching its European and Japanese studio operations and initiating its North American affiliate label business.

Prior to Activision, Bennett worked for Morgan Stanley & Co. in London and New York and served as a management consultant for Ernst & Young.

Bennett holds an MBA MBA
abbr.
Master of Business Administration

Noun 1. MBA - a master's degree in business
Master in Business, Master in Business Administration
 from Yale's School of Management and an MS and BS from the State University of New York (body) State University of New York - (SUNY) The public university system of New York State, USA, with campuses throughout the state.  at Albany.

About Codemasters

Codemasters is a global interactive entertainment company with offices in New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
, England, France, Spain, Holland and Germany. Founded in the UK in 1986, Codemasters publishes award-winning software for the PC, next-generation video game consoles This is a list of video game consoles by the era they appeared in. Eras are named based on the dominant console type of the era (even though not all consoles of those eras are of the same type). Some eras are referred to based on how many bits a major console could process.  and online gaming. Codemasters develops original titles such as Operation Flashpoint (PC Game-of-the-year) and ToCA Race Driver, as well as games based on top licensed properties including American Idol, MTV MTV
 in full Music Television

U.S. cable television network, established in 1980 to present videos of musicians and singers performing new rock music. MTV won a wide following among rock-music fans worldwide and greatly affected the popular-music business.
 Music Generator and IndyCar Series. Additional information about Codemasters and its products can be found at www.codemasters.com.
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Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Aug 31, 2004
Words:366
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