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CoCaLo Appoints Sheri J. Harding to Vice President, Design and Product Development.


Harding Selected for Strong Design and Product Development Expertise to Lead Expansion of Product Line and Assortments

COSTA MESA Costa Mesa (kŏs`tə mā`sə), city (1990 pop. 96,357), Orange co., S Calif., on the Pacific south of Santa Ana; inc. 1953. It is a transportation, residential, and light industrial center. , Calif. -- CoCaLo, Inc., a leading manufacturer and distributor of infant bedding and decorative accessory accessory, in criminal law, a person who, though not present at the commission of a crime, becomes a participator in the crime either before or after the fact of commission.  products under the brands CoCaLo Baby, Baby Martex and OshKosh Baby, today announced the appointment of Sheri J. Harding to vice president, design and product development. Harding brings extensive expertise in product development and design to the growing CoCaLo team. She will oversee research, design and development of new products and services as well as the marketing strategies for new and existing products.

With more than 20 years experience in developing and designing products, Harding comes to CoCaLo from Intercontinental in·ter·con·ti·nen·tal  
adj.
1. Extending or taking place between or among continents: intercontinental exploration; intercontinental cooperation.

2.
 Art. She has been responsible for product line expansion, the development of branded and private label products and led design and development teams of more than fifteen individuals.

Earlier in her career, Harding was the creative director of AWD AWD Alive with–disseminated and/or metastatic disease  Imports and Licensing and vice president, design for Grunwald-Marx/Scully Sportswear. Harding has attended Cal State University, Long Beach and Trade Tech in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. .

"As we move forward in our company growth and on-going product expansion, it is critical to effectively study the market for new trends and appealing design ideas," said Renee Pepys Lowe, president and founder of CoCaLo, Inc. "The addition of Sheri Harding to our team is exciting and a great opportunity to leverage her extensive industry experience as we design and introduce many new products, categories and brand strategies in the infant bedding, decorative accessories market and beyond."

The complete CoCaLo Baby collection and well as Baby Martex and OshKosh Baby products are available online and at selected retailers throughout North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. , Puerto Rico Puerto Rico (pwār`tō rē`kō), island (2005 est. pop. 3,917,000), 3,508 sq mi (9,086 sq km), West Indies, c.1,000 mi (1,610 km) SE of Miami, Fla.  and Canada. For more product information, please visit www.cocalo.com.

About CoCaLo, Inc.

Established in 1998, CoCaLo, Inc. is a leading manufacturer and distributor of popular infant bedding and accessory products under the brands of CoCaLo Baby, Baby Martex and OshKosh Baby. The privately-held company is based in Costa Mesa, CA and sells their products through leading retailers in North America as well as online. The finest infant bedding collections, product consistency and fashionable designs are hallmarks of the CoCaLo commitment to excellence. The Orange County Business Journal An editor has expressed concern that this article or section is .
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 recently named CoCaLo among the top women-owned businesses in the Orange County, CA area. For more information, call 714.434.7200 or visit www.cocalo.com.
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Publication:Business Wire
Date:Mar 6, 2007
Words:396
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