Cloud 9 Shuttle and Papa John's Pizza Team up on San Diego's Newest Advertising Medium.Business Editors, Advertising/Marketing Writers SAN DIEGO--(BUSINESS WIRE)--June 28, 2001 A brand new, cost effective advertising medium is available in San Diego San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay. . Papa John's, the "Better Ingredients, Better Pizza" company and Cloud 9 Shuttle, the popular airport shuttle An airport shuttle is a shuttle bus that transports airline passengers to and from a commercial airport. Passengers wait at the shuttle stop for the bus to arrive, and at appointed areas where shuttle pick-up and drop-off are allowed at the airport. vans that travel more than 1,000,000 miles a month to and from the airport, have teamed with Delivery Media, Inc., to make backlit An LCD screen that has its own light source from the back of the screen, making the background brighter and characters appear sharper. signs available for advertising on the tops of vans. According to Cloud 9 Shuttle President, John Hawkins, "We're always looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. innovative programs to help us continue our low cost airport transportation service and keep more cars off the roads in San Diego. Papa John's took the initiative to become the first local advertiser for this unique advertising program, and we're excited to be working with them on this ground-breaking venture." Papa John's Pizza Papa John's Pizza (NASDAQ: PZZA) is the third largest carryout and delivery pizza restaurant in the United States behind Pizza Hut and Domino's Pizza; it is based in Louisville, Kentucky. Papa John's slogan is "Better Ingredients, Better Pizza. , available at 23 retail outlets throughout San Diego County, makes its debut on 15 Cloud 9 vans this week. The backlit design allows the advertising signs to be readable at all hours of the day and night. And with a location on top of the vans, no amount of traffic congestion The condition of a network when there is not enough bandwidth to support the current traffic load. congestion - When the offered load of a data communication path exceeds the capacity. blocks commuters' views. It's a great combination of features that are sure to increase exposure and awareness for Papa John's Pizza in the San Diego market, at a very cost effective rate. At a time when advertisers are trying to stretch their media dollars in new and innovative ways, this advertising opportunity is an answer to a lot of budget challenges. Cloud 9 Shuttle has been advertising on the backs of their vans for 7 years; this advertising program has become an established part of the media landscape in San Diego. Cloud 9 Shuttle, well-known for its active role in the San Diego Community, also reserves a percentage of all of their van signs for such public service announcements as March of Dimes
Delivery Media is a Seattle-based media and marketing company that has been involved in vehicle advertising for more than 8 years. For more information about advertising on Cloud 9's backlit signs, call: Gregg Arnold, Delivery Media, 425/774-5883. Photograph available: Visit www.deliverymedia.com/papaj.jpg to view or download a photo featuring a Cloud 9 van with a Papa John's Pizza sign on the top. |
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