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Cloud 9 Interactive expands into multifaceted children's-entertainment studio.


SANTA MONICA Santa Monica (săn`tə mŏn`ĭkə), city (1990 pop. 86,905), Los Angeles co., S Calif., on Santa Monica Bay; inc. 1886. Tourism and retailing are important, and the city has motion-picture, biotechnology, and software industries. , Calif.--(BUSINESS WIRE)--Feb. 20, 1996--Cloud 9 Interactive, the newly formed children's-entertainment company, has expanded into a full-service entertainment studio.

Cloud 9 creates, publishes, distributes and licenses high- quality characters and content for use in all entertainment media, including interactive CD-ROM CD-ROM: see compact disc.
CD-ROM
 in full compact disc read-only memory

Type of computer storage medium that is read optically (e.g., by a laser).
, Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 and on-line services, television, video, traditional publishing -- storybooks, greeting cards See e-card. , activity books -- toys, personal apparel and accessories.

The company recognizes, as both a licensor and licensee licensee n. a person given a license by government or under private agreement. (See: license, licensor)


LICENSEE. One to whom a license has been given. 1 M. Q. & S. 699 n.
 of characters and content, that it will have a distinct advantage in building brand awareness and extension through multiple entertainment and education media.

``I believe that our business model strategically differentiates us from the pack,'' said Debra Streicker-Fine, president and chief executive officer of Cloud 9 Interactive.

``By establishing ourselves as both a licensor and licensee, we immediately tap into the toy, book, software, entertainment and merchandise industries. Additionally, our success lies within our capable executive team, who have substantial experience in the entertainment, interactive and licensing industries.''

Unlike most other studios, Cloud 9's characters and content concepts are created and tested utilizing the less costly CD-ROM medium and later moving into more expensive media such as television and video.

``Ultimately, Cloud 9 is a marketing company built upon a technology foundation,'' added Streicker-Fine. ``We fully understand that by developing our brands in an interactive format, we can then expand into other media and markets.''

Based in Santa Monica, Cloud 9 Interactive is a dynamic children's-entertainment studio that creates, publishes, distributes and licenses high-quality children's characters and family content for use in all entertainment media.

Formed and staffed by industry-leading experts in the fields of multimedia, marketing, publishing and entertainment, the company is backed by leading venture-capital firms. Its eagerly awaited a·wait  
v. a·wait·ed, a·wait·ing, a·waits

v.tr.
1.
a. To wait for. See Synonyms at expect.

b.
 first CD-ROM titles are scheduled for release in third-quarter 1996. -0-

NOTE TO EDITORS: Cloud 9 Interactive is a trademark of Cloud 9 Interactive Inc.

CONTACT: Cloud 9 Interactive, Santa Monica

Todd Greene Todd Anthony Greene (born May 8, 1971 in Augusta, Georgia) is a catcher in Major League Baseball who is currently a free agent. He previously played for the Anaheim Angels (1996-2000), Toronto Blue Jays (2000), New York Yankees (2001), Texas Rangers 2002-2003) and the Colorado , 310/319-5364

cloud9inc@aol.com

or

Rogers & Associates, Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  

Kirstin Ahearn, 310/552-6922

kahearn@rogersassoc.com
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Feb 20, 1996
Words:331
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